Regina Jurado Hernández Email & Phone Number

Ciudad De México, México

Scouting of profiles suitable for giving a TED talk and their due post selection.Review talks, narrative arcs, rundowns, visual proposals and the construction of a cross media experience.

Today, as a FIRST alumni, I participate as a volunteer judge for the FLL Explore and FLL Challenge categories, where I have the opportunity to evaluate projects from students in the age range of 7 to 14 years.However, during high school and college, I was part of the FRC team, Nautilus 4010, having different roles and responsibilities, including being a junior mentor in regional, international and world FIRST events in the FLL Jr., FLL, FTC and FRC leagues, in the areas of business, PR, outreach projects ar Mexico, logistics and sponsorships. Having the opportunity to recruit and train the FIRST Mexico community. Adding that I have been an organizing committee for micro and macro events.

Focused on 1P Beauty and Health brands.Part of my responsibilities included building a business plan with all the potential and executing it in coordination with the commercial team, sell out, merch and Mercado Ads; ensuring visibility in the market.In addition to working closely with suppliers through business reviews to evaluate performance, adjust strategies in line with business needs and align operations (inventory health).

During my internship I had the opportunity to create and supervise media strategies for some campaigns for Nike.com, Nike APP and the official Nike store in Mercado Libre.Always obsessing about how to deliver the right messages at the right time to users and thus drive quality traffic, achieving ROAS and CVR goals.In addition to this, I coordinated the implementation of Mid and Low Funnel campaigns, actively participating in the creation of the strategy and execution at different important commercial moments for the brand.

Una de mis principales tareas es propiciar un ecosistema emprendedor nacional. Así mismo crear, atraer e implementar contenidos y programas de emprendimiento de alto valor para toda aquella persona interesada.

El programa de Peer Mentor está basado en el acompañamiento y apoyo de éxito estudiantil en el que funjo como guía e inspiración para las nuevas generaciones de universitarios en su adaptación a la institución. Actualmente soy Peer Mentor para las comunidades Talenta y Reflekto.