-Providing day-to-day client support and communication. Understanding clientrequirements and ensuring their satisfaction.-Generating regular reports to track campaign performance and key metrics andanalyzing data to provide actionable insights for clients.-Customizing reports based on client preferences and needs.-Managing ad campaigns, including ad trafficking, optimization, and troubleshooting.-Collaborating with the creative and technical teams to ensure seamless campaignexecution.-Optimizing Campaigns for improved results and Delivery.-Coordinating with cross-functional teams to deliver projects on time and within budget.-Prioritizing tasks and managing workload efficiently to meet client deadlines by cascading it to my Team.-Handling multiple projects simultaneously while maintaining quality standards.-Act as a primary point of contact for clients, addressing their inquiries and concerns.-Providing regular updates on project progress and performance.-Managing client feedback and incorporating it into strategies and operations.-Working on DV 360, Invidi, GAM, Voiro, Google Studio on a daily basis.-Maintaining detailed records of client interactions, project progress, and performancemetrics.-Documenting best practices and standard operating procedures for reference.

-Managing ONO Display and 3P campaigns which are Flipkart data driven DSP campaigns through DSP platforms (DV 360, Mediamath, Flipkart DSP). -Media Buying inventories for the Flipkart DSP campaigns.-Analyze Performance and develop action plans to help the client/agency deliver their Campaigns effectively.-Extensively communicate with stakeholders (Sales, Creative Teams, Sales Ops, Tech Team) for achieving their individual BAU needs and delivering the best to them.-Handle internal and external escalations of the Team and provide relevant feedback and thereby avoiding errors in future.-Train and coach Team in tools (Home tool, Flipkart DSP, DV 360, Mediamath) which are used in Ad Campaigns.Worked on CPM, VCPM, CPC, CPA, CPI ad campaigns effectively both in home platform and other global 3rd party platforms.

-Working for the LinkedIn Marketing Solutions vertical.-Campaign creation, Optimization, Reporting are the key things which I am working on with LMS.-Meet SLAs constantly and thereby helping the CSMs with the deliverables to clients on time.

-Traffic the entire portal for both Direct and Network driven ads.-Generate daily report on the Total Ad Request vs. Ad Impressions and thereby optimizing.-Worked with mostly CPM and CPCV models as the video contents in the product have consistent huge per user view.-Extensively work with Clients/AMs from the Demand Side and Ad Server thereby increasing the revenue to the OTT product.-Collaborate with the Sales/Subscription team giving tech ideas on how to improve the sales for the product.

-Responsible for trafficking Online, Mobile,and Connectecd TV campaigns.-Creating Campaigns and Creatives, target them to right audience.-Optimize Campaigns, Create Vast and Vpaid ads for the media-buy partners.-Make Screen Shots from the live Ad campaigns for the clients. I also train new Join people

Create Campaigns for specific advertisers to the required Geo, age, sex, time and to deliver the campaign in full