Richard Morley work email
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A focused and self-motivated Commercial Director, with extensive experience operating at Board level in SMEs delivering growth and organisational change.As a strategic thinker I adopt a proactive approach to problem resolution and have market awareness to identify trends and respond effectively.I operate well under pressure and have an organisational style that adapts to change and engages team members in common goals and objectives.
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Divisional DirectorRing Carnation Dec 2020 - Jun 2024Leading a team of Electronic, Software and Hardware Engineers in support of a strong Production and Commercial team delivering class leading Power and Task Management solutions to mobile applications ranging from Emergency Services to Passenger Transport and Welfare Vehicles. Ring Carnation offers a full design and build service and is proud to partner with installers of excellence and end users who anticipate the support of a strong supply chain
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Commercial DirectorSmp Europe Oct 2017 - Sep 2020Nottingham, United Kingdom• Led and recruited a team of 25 comprising 6 direct and 19 indirect reports in Sales, Product Marketing, Marketing Communications and Customer Services bringing focus to a neglected aspect of the business and restructuring staff to meet the needs of a diverse customer base• Drove initiatives in SMPE brands and private label whilst implementing strategic change in response to market restructuring requiring innovative solutions targeting total acquisition cost reduction• Initiated and secured the valuable Lucas Licence for engine management for UK and Europe, delivering an initial £2m sales growth and market penetration across Europe• Coordinated the international sales team based in UK and Europe to secure distribution at optimal profitability, securing 15% sales growth in private label initiatives with major brands• Secured customer approval for manufacturing relation to Poland ensuring a smooth transition• Brought focus to product marketing activity with initiatives to extend programme reach without excessive new to range and communicate it effectively to customers delivering cost free benefit• Delivered a brand restructure that simplified the hierarchy, giving clarity and distinction to customers whilst reducing process complexity and duplication and improving profitability -
Business Unit Director - Trade Division - Wholesale And InstallerRing (Ring Automotive Ltd) Mar 2013 - Oct 2017• Led a multi-discipline team to restructure and re-orientate the UK sales and marketing team as an effective group with customer centric objectives’ delivering 18% growth over 3 years• Delivered sales and profitability growth through focus on key customer groups and an intense approach to servicing them, winning £450k of private label business in Bulbs and Wiper Blades• Secured profitable national contracts with major fast fit operators in the face of strong OE competition securing £650k of business with wholesale distribution partners• Brought structure and discipline to customer facing teams whilst engaging supporting functions to deliver a framework for growth based upon sound planning that drove business improvement• Integrated an acquisition to deliver against strategic objectives and build a dedicated specialist business unit worth £2m in year 1, exploiting product, services and technical expertise -
Uk Sales DirectorKlarius Dec 2010 - Mar 2013Hinckley• Integrated and led the IAM Sales operations of Klarius and QH and consolidated the Customer Service team at a central location delivering significant customer benefit and overhead saving• Secured £7M pa contract with IFA buying group for full emissions programme and rotating electrics and successfully launched to all members over a three-month period• Developed a preferential working relationship with the PDP buying group, securing £1.5M contract for shock absorbers and springs• Negotiated and delivered a contract with Direct Line Insurance for the supply of IAM parts to their repairer network in the face of competition from OES product -
Sales And Marketing DirectorHella Jan 2004 - May 2010BanburySuccessfully delivered IAM sales and profit budget as a key member of a turn around team for the businessDelivered a major contract for the supply of rotating electrics that laid a platform for subsequent growthDirectly managed a team of 25 in Sales, Marketing and Customer ServicesKey member of an international team that launched a new diagnostic platform on a pan European basis -
Group Sales DirectorSmp Europe 1999 - 2004Nottingham, United Kingdom• Responsible for global sales for all company brands – Intermotor, Webcon, Carol, Lemark to IAM, and for all private label sales to TRW, Beru, Bosch, Unipart, Van Heck• Proactively appointed and managed distributors throughout Europe and the Middle East• Key role in the integration of acquisition companies with sustained sales development• Development of product programmes from in-house manufacture and external sources• Achieved dominant European status for SMP and maximised profitability in a declining sector -
General Sales ManagerSmp Europe 1991 - 1999NottinghamGlobal responsibility for Intermotor brand and private label salesManagement of UK and Export sales teamsSecured exclusive supply status with major brands as a private lable supplier
Richard Morley Skills
Richard Morley Education Details
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Business Studies
Frequently Asked Questions about Richard Morley
What is Richard Morley's role at the current company?
Richard Morley's current role is Divisional Director at Ring Carnation.
What is Richard Morley's email address?
Richard Morley's email address is ri****@****aol.com
What schools did Richard Morley attend?
Richard Morley attended Sheffield Hallam University.
What skills is Richard Morley known for?
Richard Morley has skills like Automotive Aftermarket, Automotive, Negotiation, Sales Management, Sales, B2b, Product Development, New Business Development, Key Account Management, Business Strategy, Account Management, Business Planning.
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Richard Morley
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Richard Morley
London Area, United Kingdom2ymail.com, alpha-sense.com
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