Rikki Spacy Email & Phone Number

I partnered with a visual design director on several projects across both finance and automotive accounts. We worked to oversee the creation of a new Figma design system library. I specifically helped with the establishment of a new documentation taxonomy and governance plan, and worked with a team of experience designers to componentize annotations. In.

I was the content lead on a 40+ person creative team. I directly oversaw the performance and output a team of 12 copywriters and content strategists. I concepted, planned and oversaw the creation of a centralized atomic content and annotations library. A companion to our design system library, the Global Elements Library (GEL) detailed functional.

Austin, Texas

A career shift from right to left brain thinking—I now use the storytelling skills I honed as a copywriter to drive user experience. As Content Strategy Lead, I mentor and guide a team of three copywriters and three content strategists in creating a cohesive voice and messaging strategy across four credit card servicing products. I also partner with an.

Austin, Texas

Working on-site, with the client, in an agile environment to develop a best-in-class commercial card servicing platform. Challenging. Rewarding. Pretty darn fun.

Plano, TX

Sometimes, you encounter a brand voice that's so you that you actually dream about it. My job was to take the ordinary and make it normal. Not boring normal—human normal. I infused every part of the Capital One Home Loans journey (call-center scripts, DMs and EMs, web copy, banner ads, etc.) with real people talk. Nothing was taken too seriously. It was.

Dallas/Fort Worth Area

Business owners have a sense of humor. As the lead writer on AT&T Small Business, my job was to push the brand voice to new (and occasionally punny places)—creating colorful, delightful, and often surprising communications that broke through inbox clutter. BRANDS: AT&T, Hyatt Gold Passport

Greater Los Angeles Area

Gamifying a Velveeta Loaf. Scripting kitty-litter strongman challenges. Figuring out the user flow for an interactive cross-country road show. Oh, I guess dreaming up digital engagements for everything from makeup, to candy, to sweat-wicking active wear was pretty fun. BRAND FAMILIES: Coty Beauty, Columbia Sportswear, Nestlé, Kraft, Johnson & Johnson.

Santa Monica

In case anyone was wondering, you can make a living watching movies and eating snacks. I did it for three months, and it was awesome.

Greater Los Angeles Area

Why would you want to write about insurance? Well, challenges are sort of my thing. I love the research. The puzzle piecing. Being an expert on something that intimidates the heck of out most people—and by the end of this assignment I pretty much was. Ask me about Medicare enrollment, AD&D, or compact, Japanese SUVs, I know you want to. BRANDS: The.

Dallas, TX

"You're letting me lead a client call?" Yep. And develop a brand voice. I was the only writer on a new global, high-tech account. 52-page copy decks. Hefty style guides. Animated videos. All in a day's work for this then fresh-faced wunderkind.BRANDS: AMD and Hyatt Gold Passport

Dallas, TX

BladeSystem Matrix. That was one of the first products I ever had to write an ad for, and, I have to say, it's all been easier from there. BRANDS: HP, Time Warner Cable, Direct Energy and SuperValu

Dallas, TX

Dallas, TX