Rishabh Jain Email & Phone Number

Bengaluru, Ka, In

Bangalore Urban, Karnataka, India

Influencer Marketing1. Scaled influencer marketing as a channel not just for awareness but also as a distribution channel to help acquire 1 lakh+ new users MoM and also retain 1 lakh+ users MoM2. Improved the overall key metrics for the channels by ensuring certain quality parameters were followed in all the brand integrations.3. Have worked with micro to celeb influencers for integrations, ad shoots, dedicated videos, end to end campaigns .4. Plan and execute brand and virality campaigns to help grow and sustain overall non paid organic growth5. Work on optimising user quality flow and MoM CAC reduction via organic growth channels6. Optimise performance marketing user acquisition creatives with influencer creative experimentsPR and Communications1. Crafted various media releases such as Year-end report, Increasing participation of women in the workforce etc, garnering more than 200 coverages across CAT A, CAT B and CAT C publications.Creative & Content:1. Creative leadership, idea generation, copywriting, design direction, video production and shoot supervision for all brand activities and representation2. Content and design support for all demand generation and growth marketing activities managing a diverse team of copywriters, designers and videographersAlternate Channels1. Opened up new channels such as Telegram, SMS and Email marketing, College outreach program to acquire new users and increase the Monthly Active User base for the companyBrand and Consumer Insights1. Launched Brand Campaign on multiple channels such as Youtube, TV & OTT across various properties such as T20 WC, India Bilateral Series and regular General Entertainment, music and movies channels, achieving 150 million+ reach, 40% growth in New Organic users and 2x growth in topline metrics such as TOMA and Unaided Awareness.2. Ran Candidate & Employer BHT, Brand Perception etc to assess the market share of Brand.

Bangalore Urban, Karnataka, India

Social Media Management:- Manage Design and Creative team (Quality check, improvise and supervise every piece of content and design going out over Twitter, Linkedin, Instagram and Facebook).- Make and manage social media calendars (Twitter, Instagram and Linkedin)- Managed ORM team.- Social media campaign planning and execution

Bangalore Rural, Karnataka, India

- Managed Swiggy's social media presence and user engagements leading to higher rate of conversation conversion over Instagram & Facebook mainly.- Earned over 7M+ earned mentions through creative responses.- Executed multiple promotional and creative marketing campaigns.- Responsible to train new joinees.- Founded a new team to manage backlash from verified and influential accounts.- Handled user backlash and framed verbiages with PR and Legal team.- Handled online PR and crisis management.- Brainstormed with stakeholders to execute marketing campaigns.- Case assignment and traction monitoring over Twitter, Facebook and Google Play- Manage Instagram calendar and monitor campaigns over Instagram in terms of creative and keeping a check on the overall quality of user conversion via the platform.- Creative content for Instagram campaigns and PN notifications.

Bengaluru, Karnataka, India

• Influencer and celebrity case management - Instagram• Handled over 50K+ user engagements. • Traction monitoring and creative tweeting• Top performer from a team of 140+ members (Twice came first and thrice runners up).• Monitored and managed ORM over Swiggy's primary and secondary accounts GPS, Facebook, Twitter, Instagram, Linkedin, Quora, Mouthshut, Voxya.• Proficient in using Sprinklr CXM.

Bengaluru, Karnataka, India

- Bangalore Delivery Field Ops and Inventory Hub escalation follow up and management- Social media and escalation management.- Set up google play store ORM.- ORM and traction monitoring.

Bangalore Rural, Karnataka, India

Won the best employee on the entire floor for 2 consecutive months

Bcom Honours, International Finance And Accountancy

Icse/Isc, Commerce, Maths, Science And Social With Environmental

Activities and Societies: Model United Nations, All India national Debate, Resurgence, etc.One of the top schools in Asia

Acca, International Finance And Accountancy

Completed 6 papers whilst my graduation as this was an embedded program with my Bcom honours degree.