Ryan Thompson Email & Phone Number

Marvel Marketers LLC is an award-winning global marketing agency that dedicates itself to setting the standards for industry excellence and forming long-term partnerships with both enterprise and SMB organizations.• Lead a team of 15+ direct report, client-facing digital marketing consultants• Responsible for team utilization, resourcing, staffing, onboarding, ongoing development, and retention through interviews, internal and external process creation, documentation development, and consistent 1:1 employee management and mentoring• Emphasizes employee utilization through timesheet data analysis and employee relationships to ensure company’s ROI on their investment in talent is recognized through employee billable hours and client growth• Acts as lead strategist for a Fortune 100 client with $125k+ monthly spend. Focuses include driving strategic initiatives, managing the project through asset creation and delegating responsibilities to an internal team of 10+ marketers and external support sources, as well as owning the client relationship through internal and external communication cadences • Owns the Content Services branch of business, including GTM strategy, asset creation, sales positioning, revenue generation strategies, and ongoing product and service execution and optimization. • Awarded the 2021 Manager of the Year and received the 2021 CEO Award, recognizing Marvel Marketers’ Employee of the Year• Helped grow client spend with company over 200% from Q4 2020 to Q4 2021

Frisco, Tx

Music Audience Exchange (MAX) is a music technology company that leverages data science to match musicians with national and international brands based on the demographic, psychographic, and behavioral attributes of their fans with the goal of creating artist-brand partnerships that will influence purchase intent.• Consulted with brand stakeholders to understand desired goals, then researched, presented and secured potential artists for co-branded online and offline marketing partnerships• Orchestrated brand marketing campaigns that averaged 6x higher engagement rates than vertical averages• Achieved and maintained a 10/10 NPS score• Responsible for the resourcing, interviewing, onboarding and ongoing development of the Artist Relations team• Collaborated with artists and live event venues of all sizes to execute on-site experiential marketing initiatives. • Reduced administrative raw costs through negotiating and creating contract terms to secure talent, likeness and song usage rights with various parties. • Navigated campaign budgets and secured usage rights at 25% below budget on average, saving MAX over $300k• Partnered with sales reps to generate a $2M increase in revenue through new business and upselling

Dallas/Fort Worth Area

Gannett (NYSE: GCI) is a $3.1B mass media enterprise and the largest local newspaper company in the U.S.• Advised the company’s top-tier accounts with $1M+ in monthly budget, providing superior digital campaign performance to maximize revenue generation for both the client and company• Provided best-in-class digital marketing campaign results and client experience leading to a 99% client retention rate• Designed and managed campaigns that utilize various online strategies, including SEM, SEO, social media, marketing automation, display advertising and website design• Facilitated new and existing employee training on marketing campaign creation, optimization and strategy

Plano, Texas, United States

ReachLocal (NASDAQ: RLOC), acquired by Gannett (NYSE: GCI) in 2016, is a global digital services company specializing in digital marketing and lead generation.• Collaborated with client stakeholders to design and execute B2B and B2C digital marketing campaigns focused on customer acquisition, conversion and retention• Developed campaigns utilizing various digital marketing strategies, including SEM, SEO, social, display, email marketing, website optimization, content marketing and others• Managed a diverse book of clients with over $250k in monthly revenue, owning client relationships and achieving a 95% client retention rate• Actively shaped the creation of the Digital Marketing Expert role, including development of position responsibilities, processes, documentation, interviewing, onboarding and ongoing training programs

Plano, Texas, United States

• Managed the end-to-end client relationship lifecycle to increase company revenue generation for marketing services, implementing consultative, solution-based selling tactics resulting in a 40% revenue increase within 12 months• Served as a digital marketing consultant for client stakeholders to educate them on business benefit and revenue potential from various digital marketing strategies, platforms and campaigns• Built and managed digital marketing campaigns, including SEM, SEO, social, display, email marketing, content marketing and website design

Plano, Texas, United States

• Designed, delivered and managed social media, SEO, content marketing and reputation management strategies and services built around both established and emerging technologies and platforms• Owned stakeholder relationship and delivered top-level client experience, maintaining a renewal rate 50% above target• Oversaw a team of Marketing Specialists and was responsible for developing structure, owning resourcing and responsibility allocation on top of client responsibilities. Outperformed goal team renewal rate by 40%

University Park, Pa

• Served as a peer counselor to 84 freshmen students during the course of 4 consecutive semesters• Supported residents as needed through personal and academic problems on a one-on-one and group setting• Encouraged teamwork and community through regular extracurricular activities and meetings• Regularly created and implemented new community builders to promote cooperation and networking • Collaborated with other Resident Assistants and directors to achieve building-wide goals

• Produced, wrote, and co-hosted #1 Morning radio show in Centre County, "The Morning Zoo." • Promoted the station and sponsors at various experiential marketing events held throughout the county• Collaborated with other employees and producers to create segments and story ideas.