Rob Cassidy

Rob Cassidy Email and Phone Number

Head of Growth and Partnerships @ AP Psychology & Consulting Services
Melbourne, VIC, AU
Rob Cassidy's Location
Greater Melbourne Area, Australia, Australia
Rob Cassidy's Contact Details

Rob Cassidy personal email

Rob Cassidy phone numbers

About Rob Cassidy

I am passionate about helping startups and scaleups identify, connect with, and engage their target market. As the CEO and founder of Xsellerate, I leverage my expertise in new business development, customer relationship management, and go to market strategy to guide and empower my clients to achieve their goals and grow their business.The problems I solve for B2B Tech Startups include - 😍How to identify your Ideal Customer Profile, 🕺What are your key Buyer Personas? 💲How do you determine and broadcast your Unique Selling Proposition? 🕎What's your best Channels to Market? 💑How do you identify and engage Growth Partners?I've got a knack for leading companies to successful exits with the following successes to date - ✅Led a Startup to a successful exit as the first employee and CRO ✅Led a scaleup to a successful exit as the head of sales. ✅Helped an international company reach $3M+ ARR in two years as the founding employee in region and VP. I am a mentor for aspiring sales professionals at various incubators, where I share my knowledge and insights on sales techniques, leadership, and business strategy. My vision is to make Australia a region for innovation and excellence!As a high-energy, results-driven exec with a ton of Sales & Leadership experience, my passion is working with people, making sure they reach their goals and bringing out their absolute best. Specialties? The following are some of what I can offer - Leadership, Training & Mentoring, Coaching, SPIN, Miller Heiman, MEDDPICC, Value Selling and SPICED sales techniques, Project Management, HR Technology, Public Speaking, Business Strategy, and Partner Management. Let's make things happen together!Want to connect? Send me a connection request or DM me! 👌

Rob Cassidy's Current Company Details
AP Psychology & Consulting Services

Ap Psychology & Consulting Services

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Head of Growth and Partnerships
Melbourne, VIC, AU
Website:
psychology-consulting.com
Employees:
18
Rob Cassidy Work Experience Details
  • Ap Psychology & Consulting Services
    Head Of Growth And Partnerships
    Ap Psychology & Consulting Services
    Melbourne, Vic, Au
    View
  • Xsellerate Pty Ltd
    Ceo & Founder
    Xsellerate Pty Ltd Feb 2023 - Present
    Melbourne, Vic, Au
    As CEO, I manage the day to day operations of Xsellerate as well as currently completing the majority of the engagements myself. I leverage my over a decade of experience, where I successfully took two companies to exits for their founders, to help organisations identify their core market and build strategies to connect with that market and grow their business.
    View
  • Sklchat
    Fractional Head Of Growth
    Sklchat Jul 2024 - Present
    Work with Nicole, SklChat Founder, on all things Growth. Including, but not limited to, the following - * Sales Strategy* Marketing Strategy* Sales Campaigns* Hubspot design and management
    View
  • Qoos
    Limited Partner
    Qoos Nov 2024 - Present
    Qoos is world’s first AI-Guided Selling platform for B2B sellers focused on buyers, built on research, supported by AI, and designed to grow and learn over time.With smart prompts and actionable ‘cues,’ Qoos enables sellers to evaluate deal quality and navigate opportunities step-by-step toward a successful purchase. It goes beyond strategy, providing tailored, tactical next-best actions seamlessly integrated into daily workflows —empowering sellers to help their customers make better decisions, faster.As the only coaching platform laser-focused on buyer-centric selling (BCS), Qoos offers Just-In-Time Learning embedded in the flow of work, boosting sellers' chances of exceeding quota by an impressive 2.5x. Ready to accelerate sales? Qoos is your ultimate partner.Learn better. Sell more!
    View
  • Ap Psychology & Consulting Services
    Fractional Growth Manager
    Ap Psychology & Consulting Services Nov 2024 - Present
    South Yarra, Victoria, Au
    Work with the team on the following - - Sales & GTM strategy and execution- Sales & Marketing systems- Growing and streamlining revenue- Helping to grow the AP Psychology brand - Leveraging the amazing success to date to help grow both partners and customers- Aligning with the cross functional teams to ensure a collaborative growth and GTM function
    View
  • Workplace Accelerator
    Startup Mentor
    Workplace Accelerator Jul 2020 - Present
    Singapore, Sg
    View
  • German X
    Startup Mentor
    German X Mar 2024 - Present
    Heilbronn, Baden-Württemberg, De
    Helping Startups from abroad establish themselves in the Australian market through Go-To-Market mentorship and advice.
    View
  • Salestribe
    Gtm Partner
    Salestribe May 2024 - Present
    Melbourne , Au
    Working with Graham and the team to assist in providing Sales Enablement and GTM support for the SalesTribe customers.
    View
  • Vcxo.Directory
    Fractional Exec
    Vcxo.Directory May 2024 - Present
    Wellington, Wellington, Nz
    Providing Fractional CRO/VP/Head of Sales services for StartupsSee my profile here - https://vcxo.directory/listing/rob-cassidy
    View
  • Launchpad Academy
    Mentor
    Launchpad Academy Feb 2024 - Present
    Sydney, New South Wales, Au
    Mentor for new and aspiring sales professinals. I'm very pleased to be Mentoring and helping the SaaS sales stars of tomorrow transition into our industry through the Launchpad Academy. Sharing my experience and knowledge is what excites me and seeing those I work with succeed is so rewarding!
    View
  • Circle In
    Head Of Sales
    Circle In Apr 2023 - Mar 2024
    South Melbourne, Victoria, Au
    My role at CircleIn is to own the sales function and support the team to help as many parents and carers in the workforce as we can. Responsible for building the sales strategy and ensuring we continue to grow the business.
    View
  • Well™
    Head Of Sales
    Well™ Oct 2023 - Feb 2024
    South Melbourne, Victoria, Au
    Psychological safety is now just as important as physical safety at work.Well™ is a psychological safety tool that helps control psychosocial risks. It’s the catalyst for your whole organization to form daily habits that keep everyone safe.It’s actionable and practicable content from global experts built into Microsoft Teams. And because our short-form content is designed for limited attention spans, it has industry-leading participation rates.Well™ is a turnkey solution backed by science that aligns with global psychological safety guidelines.My role is to own the sales function and recruit, support, own and develop the sales function for well™.
    View
  • Coachhub - The Digital Coaching Platform
    Vp Sales - Anz
    Coachhub - The Digital Coaching Platform Apr 2022 - Apr 2023
    Berlin, De
    Head the Sales function for ANZ leading a team of Account Executives. Build strategy and deliver on that strategy to meet all sales targets for ANZ. Work with the Marketing, Behavioural Science, Sales Development, Sales Enablement, RevOps, Customer Success & Coach Relations Teams to ensure alignment with, and execution of, regional and global strategies.
    View
  • Coachhub - The Digital Coaching Platform
    Director Of Sales Anz
    Coachhub - The Digital Coaching Platform Sep 2021 - Apr 2022
    Berlin, De
    Responsible for CoachHub Sales Targets for Australia and NZ. Managing a team of sales gurus to bring CoachHub to our shores and support our customers growth!
    View
  • Coachhub - The Digital Coaching Platform
    Enterprise Transformation Consultant
    Coachhub - The Digital Coaching Platform Mar 2021 - Sep 2021
    Berlin, De
    CoachHub is a leading global talent development platform that enables organisations to create a personalised, measurable and scalable coaching program for the entire workforce, regardless of department and seniority level. By doing so, organisations are able to reap a multitude of benefits, including increased employee engagement, higher levels of productivity, improved job performance and increased retention. CoachHub’s global pool of coaches comprises over 2,500+ certified business coaches in 60 countries across six continents with coaching sessions available in over 50 languages.My role is to introduce CoachHub to organisations across APAC and demonstrate the value organisation wide coaching can bring to their employees and the business.
    View
  • Humanforce
    Head Of Partner Ecosystem & Strategy
    Humanforce Jul 2020 - Mar 2021
    North Sydney, New South Wales, Au
    Humanforce is Australia and New Zealand's leading Workforce Management vendor. We help you empower your people to do their best work through a suite of Workforce Management products and services. As Head of Strategy & Partner Ecosystem at Humanforce, I'm responsible for building and maintaining the partner ecosystem and contributing to the overall business strategy in consultation with the other members of the Executive Leadership Team. The criteria for partnership with Humanforce is three things - It helps our customers by providing access to more functionality and services, it aligns with the Humanforce values and it is mutually beneficial for both parties.If you're interested in learning whether you're suitable to partner with the leading Australian & New Zealand Workforce Management vendor then please shoot me a message!
    View
  • Ascender Hcm
    Head Of Sales Anz
    Ascender Hcm Jun 2019 - Jul 2020
    Mascot, New South Wales, Au
    Responsible for all new sales generated within ANZ for the Ascender business (inclusive of Ascender Pay, Preceda, PeopleStreme & partners), I recruit, mentor & lead the sales team. My goal is to solidify Ascender as the leading HCM & Payroll Solution for mid enterprise level organisations in ANZ. This will be achieved through our team of BDMs, Inside Sales and support staff.Reporting to the GM of Growth & Strategy, I work with the ELT to deliver on the business strategy and ensure consistent and considerable growth in new sales.
    View
  • Peoplestreme Human Capital
    Sales Manager
    Peoplestreme Human Capital May 2017 - Jun 2019
    At PeopleStreme, we firmly believe that people are the single greatest determinant of an organisation’s success. So imagine if everyone in your organisation performed 1% better, or even 10% better.Peoplestreme provides the largest Human Capital Management software Technology Roadmap globally, made up of more than 22 separate software modules. With thousands of users and more than 13 years of experience in Human Capital Management Systems, we have the ability to clearly advise, consult, train and implement all components of your requirements. Our mission is to unlock the full potential of your workforce through providing the best Human Capital Management suite and deployment services in the world.Responsible for recruiting, mentoring & leading the sales team, my goal is to solidify Peoplestreme as the leading HCM Solution for mid enterprise level organisations globally. Reporting to the CEO, I will provide advice and solutions to ensure Peoplestreme sees continued success as the number 1 mid enterprise HCM solution.
  • Hronboard
    Chief Revenue Officer
    Hronboard May 2013 - Apr 2017
    Melbourne, Victoria, Au
    Growth of HROnboard is mine to drive. Our aim is to have HROnboard used by every Enterprise organisation across the world for their employee onboarding requirements!At HROnboard we strive to be different to your normal Enterprise Software Vendors in that we have Software that does what it says, we have clear pricing and I lead a team that provides a great customer experience as our customers move to a streamlined employee onboarding solution.
    View
  • Navigo
    Sales Manager
    Navigo Apr 2013 - Aug 2016
    Ringwood, Vic, Au
    Responsible for all sales results, forecasting & team management.Develop & manage sales framework, budget and team.Reporting to MD, responsible for reporting on sales progress and tracking against targets.Implemented and run mentoring program for sales team
    View
  • Navigo
    Business Group Leader
    Navigo Jul 2012 - Apr 2013
    Ringwood, Vic, Au
    Managing a team responsible for selling HR Technology into medium to large corporates. Responsible for all aspects of the sales cycle for many products, marketing through to closing the sale. Accountability for all targets in the HR Tech software arm.
    View
  • Navigo
    Business Development Manager
    Navigo Oct 2009 - Jul 2012
    Ringwood, Vic, Au
    Selling OrgPlus, an enterprise organisational charting solution that enables businesses to generate on-demand organisational charts directly from your HRIS data to any web-browser, in real-time.Selling HR Technology services
    View
  • Gow Learning International
    National Sales Manager
    Gow Learning International Apr 2009 - Oct 2009
    Business Development for Certificate and Diploma programsManage Sales Team
  • The Proteus Leadership Centres
    State Manager
    The Proteus Leadership Centres Jul 2007 - Mar 2009
    Leadership Education program development, delivery and sales. Administration and staff management.
  • Sigma Pharmaceuticals
    Vendor Assurance Coordinator
    Sigma Pharmaceuticals Jun 2006 - Jun 2007
    Audited all Sigma vendors for compliance to ISO and GMP standards
  • Mayne Pharma
    Training Senior Associate
    Mayne Pharma Aug 2004 - May 2006
    Salisbury South, Sa, Au
    Developed training tools, conducted training, supervised training team, reported to senior management
    View
  • Mayne Pharma
    Contract Manufacturing Coordinator
    Mayne Pharma Aug 2002 - Aug 2003
    Salisbury South, Sa, Au
    Responsible for ensuring customers products were manufactured according to prescribed specifications and within a specified timeframe. Manage customers product portfolios. Resolve any issues with product manufacture or material purchasing. Direct company contact with customer.
    View
  • Faulding Pharmaceuticals
    Production
    Faulding Pharmaceuticals 1998 - 2002
    Microbiology

Rob Cassidy Skills

Management Human Resources Business Development Account Management Team Leadership New Business Development Selling Leadership Development Performance Management Change Management Enterprise Software Team Management Sales Coaching Sales Management Business Process Improvement Customer Service Lead Generation Program Management Sales Process Talent Management Strategic Planning Saas Solution Selling Marketing Hris Consulting Employee Engagement Crm Stakeholder Management Team Building Vendor Management Direct Sales Key Account Management Hr Software Software Industry Miller Heiman Sales Enablement Cxo Business Analysis Hr Consulting Sales Representatives Customer Relations Technical Demonstrations Consultative Selling Mentoring Software Sales Hronboard People Management Executive Level Selling

Rob Cassidy Education Details

  • Monash University
    Monash University
    Chemistry
  • Proteus Leadership Centre
    Proteus Leadership Centre
    Management And Operations
  • Melbourne High School
    Melbourne High School
  • Mt Waverley Secondary College
    Mt Waverley Secondary College

Frequently Asked Questions about Rob Cassidy

What company does Rob Cassidy work for?

Rob Cassidy works for Ap Psychology & Consulting Services

What is Rob Cassidy's role at the current company?

Rob Cassidy's current role is Head of Growth and Partnerships.

What is Rob Cassidy's email address?

Rob Cassidy's email address is ro****@****eme.com

What is Rob Cassidy's direct phone number?

Rob Cassidy's direct phone number is +613987*****

What schools did Rob Cassidy attend?

Rob Cassidy attended Monash University, Proteus Leadership Centre, Melbourne High School, Mt Waverley Secondary College.

What are some of Rob Cassidy's interests?

Rob Cassidy has interest in Watching The Bombers Win, Social Services, Technology, Education, Leadership Development, Environment, Science And Technology, Playing Afl, It Solutions, Sales And Business Development.

What skills is Rob Cassidy known for?

Rob Cassidy has skills like Management, Human Resources, Business Development, Account Management, Team Leadership, New Business Development, Selling, Leadership Development, Performance Management, Change Management, Enterprise Software, Team Management.

Who are Rob Cassidy's colleagues?

Rob Cassidy's colleagues are David Miller, Dr. Dony Peter Chacko, Samantha Koukourikis, Marci Isacs, Melissa Braden, Ann Reilly, Tahlia Brown.

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