Robert Fuentes Email & Phone Number

• Provide application & design assistance and project planning to consulting engineering firms and large select end users in Southern California, Southern Nevada, Arizona and New Mexico.• Provide direction to internal and external stakeholders regarding compliance with codes, standards and utility requirements.• Develop competitive offers and marketing communication to meet market needs and grow share.• Increase competitive preference through industry leading, value adding solutions and customer service.• Frequently present at industry association and consultant events.

Sacramento, California Area

• Provide application & design assistance and project planning to consulting engineering firms and large select end users in Northern California and Western Nevada.• Identify and influence codes, standards and market needs through leadership in industry associations.• Provide direction to internal and external stakeholders regarding compliance with codes, standards and utility requirements.• Develop competitive offers and marketing communication to meet market needs and grow share.• Increase competitive preference through industry leading, value adding solutions and customer service.• Frequently present at industry association and consultant events.

• Responsible for the development, implementation, adoption and continuous improvement of standardized, streamlined, cross-functional business processes across the United States. Results included 58% or $5.1 million reduction in quotation errors, 9% decrease in cost per margin, 6% increase in sales dollars per sales engineer, 10% improvement in customer satisfaction, and annual productivity gains of $35 million in quotation management and $47 million in project management.• Established and managed key performance indicators through 27 localized change management plans. • Coached and mentored over 45 sales managers and 50 area champions through investigation, creation and implementation of solutions to process-related issues.• Represented the voice of the customer. Through established feedback mechanisms, worked with leadership to continuously improve business processes and associated tools.• Assisted local and regional management with business health analyses and improvement. • Provided oversight to ensure cross-functional projects were complementary and contributed to the overall business strategies and goals. • Developed and provided training to 500 people annually. Recorded self-paced modules for future hires and transfers. Student pass rate exceeded 90%; average instructor rating was 4.5/5.• Received One Trophies Award for Company Transformation.

• Accountable for planning, direction, leadership and performance of sales operations within the central United States.• Ensured sales operations’ activities supported local while aligning with national and global strategies. • Led price managers, quotation specialists and project managers and provided oversight to channel-led business.• Managed budget and assets for the $100 million sales area.• Established and monitored achievement of key performance indicators to measure success.

• Developed curriculum and provided instruction on business courses for up to 120 students in both classroom and online formats.

• Responsible for sales of complex solutions to electrical contractors in the Sacramento valley to the Oregon border.• Created strategic sales plans involving channel partners to penetrate the market and counter the competition.• Leveraged relationships within Schneider Electric and with customers and partners to accomplish mutual goals.

• Increased sales by developing compelling competitive positioning, sales strategies and tactics, and sales tools for various target markets and industries.• Managed interdepartmental teams tasked with gathering, analyzing, and interpreting information on the market and competition. Data was used to strengthen marketing messaging and strategies, create sales tools, and prioritize future product enhancements.• Directed the corporate return on investment project to improve sales success. Deliverables included a white paper jointly authored with a well-respected analyst firm.• Developed a process for gathering relevant information upon closure, win or loss, of all prospective business.• Created and provided training to multiple departments live, via Web seminars and through recorded presentations.

• Increased sales by developing compelling competitive positioning, sales strategies and tactics, and sales tools for various target markets.• Strengthened sales and marketing messaging and strategies by continuously gathering and analyzing data on the competition and market. • Collaborated with Engineering to ensure products exceeded customer requirements.• Improved sales success by authoring several technical white papers for distribution to prospects.• Developed and provided training to Sales, Marketing and Business Development personnel.

• Increased sales 35% to $3 million annually in only 2 years, achieving the top 5% of sales and awarded Pinnacle Club membership.• Successfully managed multiple channel partners by jointly developing goals and corresponding plans of action, training and mentoring over 20 sales personnel, and implementing various incentive programs. • Developed and provided training to colleagues, channel partners, consultants, and customers on technical subjects.

• Increased customer loyalty by providing outstanding technical and business support throughout the order cycle.• Generated revenue by developing quotations complying with engineer’s specifications and state and utility codes.

• Increased sales by developing product positioning and pricing strategies in multiple international markets for a $100 million product line. Received marketing award as a result of improvements. • Performed detailed regional market analyses considering economic conditions, market trends, consumer behavior, costs, and the competition. • Created product collateral and presentation materials to generate sales.

Mba, Business Administration And Management, General

Activities and Societies: Beta Gamma Sigma, MBA Association

Bs, Aeronautical Science & Mechanical Engineering And Minor In Rhetoric & Communication

Activities and Societies: Sigma Chi, Order of the Engineer