Robert Lowrey Email & Phone Number

Cedar Park, TX, US

Austin, Texas, United States

• Spearheaded global expansion efforts, establishing and nurturing a multinational SEO team, promoting cross-border knowledge sharing, and overseeing projects to achieve corporate strategic objectives.
• Effectively led an international team of SEO specialists and managers in various time zones across Asia, Europe, and the US to ensure seamless collaboration and drive global SEO initiatives.
• Played a pivotal role in expanding the company's global presence through localization and transcreation content strategies, resulting in organic session growth of over +415% in priority markets within three years.
• Responsible for leading yearly projections and crucial priorities across 30 countries and eight languages as part of the global initiative.
• Regularly provided strategic updates to senior leadership on organic KPIs, demonstrating the business impact and securing buy-in for initiatives designed to enhance organic sessions, CTR, rankings, keywords, and revenue.
• Collaborated with executive leadership, international teams, and departments, including Buyer Experience, Product, Engineering, and Content, to advocate for organic growth strategies, lead digital transformation.

Austin, Texas Area

• Led content keyword research, media promotions, and backlink acquisition efforts for critical content and SEO initiatives.
• Performed monthly checks of Core Web Vitals checks to address poor scores. Led to an increase in the full international portfolio, with 95% of pages in good standing.
• Managed a team of international SEO specialists to develop effective SEO strategies and skill development.
• Collaborated closely with content authors, offering SEO analysis and insights at every stage of the content creation process to enhance authoritative signals, organic optimization, and digital promotability.
• Monitored editorial and core site content performance, ensuring alignment with company strategic goals and KPIs and providing comprehensive reporting metrics to key stakeholders and senior leadership.
• Conducted comprehensive content and technical SEO audits to enhance internal visibility and prioritize relevant content within strategic areas.

Austin, Texas

• Promoted Software Advice and Gartner Digital Markets through marketing campaigns to build brand and content awareness.
• Worked alongside content and SEO teams to ensure campaign success for high-priority software market coverage.
• Assisted with content creation by providing SEO best practices such as keyword research, internal linking recommendations, and technical improvements to the company's blog pages.
• Provided research and help for the SEO team by assisting with technical audits, competitive analysis, new page creation, and other tasks.

Dayton, Ohio Area

- Covered local and national news impacting the Miami Valley Region of Ohio and the Dayton area. Several high profile stories include Gov. John Kasich entering the 2016 Republican Party primaries, a fatal officer-involved shooting at a local Walmart, and the 2013 federal government shutdown impacts. - Anchored the weekend nightly newscasts. Along with.

St. Joseph, Missouri Area

- Covered local and national news impacting Northwest Missouri and Northeast Kansas including the 2011 Missouri River flood recovery, 2012 U.S. Senate election, and 2013 budget sequestration impacts on Fort Leavenworth and Rosecrans Air National Guard Base.- Responsible for shooting and editing high quality stories to be aired nightly for the #1 news.

Master Of Science (M.S.), Broadcast And Digital Journalism

Bachelor Of Arts, Mass Communications