Robert Pennington Email & Phone Number

Las Cruces, New Mexico, United States

Inform and educate visitors to the Organ Mountains - Desert Peaks National Monument.• Trail location and hiking information.• Natural features including vegetation and wildlife.• History of human activity.Monitor and maintain natural conditions for public enjoyment, appreciation and learning.

Yilan County, Taiwan

Yilan County, Taiwan

• Develop, prepare and conduct graduate and undergraduate courses• Engage in scholarly research* Examine symbolic interaction between individuals and social institutions• Introduce, define and utilize English words specific to mass media• Introduce and critique fundamental communication theories• Develop communication problem-solving skills for organizations• Direct students through the process of developing a comprehensive plan for a specific client• Develop understanding of computer technology among humanities students • Explore and explain acquired human symbolic behavior• Design and create mass communication vehicles for print and digital publication• Supervise master degree thesis research.

Taipei, Taiwan

International Master's Program in International Communication Studies• Research national media and symbolic systems as the foundation for designing and assessing effective strategic communication campaigns.• Analyze emerging consumer market economies of Asia/Pacific and BRIC countries as media contexts.

Taichung City, Taiwan

Graduate Institute of Technology and Innovation Management• Develop graduate institute curricula in cooperation with other faculty• Evaluate student applications, examine applicants orally, select students for admission• Direct graduate research; conduct research• Examine social interface with technology and innovation• Develop master degree thesis proposals• Survey topics leading to specific research areas• Apply consumer behavior principles to online activities• Direct students through the process of developing a comprehensive plan for a specific client* Introduce theory and application, guide students in research and development of message strategy for a specific client • Develop specific research programs and Master’s thesis proposals• Design and conduct sessions for Executive MBA students to develop international marketing communication strategies• Supervise master degree thesis research.

Department of Journalism and Mass Communications• Build a cohesive, relevant curriculum from available courses• Advise students• Serve on department, college and university committees• Serve on graduate faculty• as Graduate Dean’s representative, conduct graduate student oral exams• Design and execute research in mass communication• Teach creative strategies and tactical execution while refining writing ability• Examine principles and practice of message delivery• Introduce the field of advertising as a systematic form of communication• Develop critical thinking in visual communication skills• Analyze the role of advertising in society• Develop research and analysis techniques for a cultural approach to communication strategy• Teach advertising practice through teamwork in a competitive situation

Department of Communication• Revise and restructure advertising and public relations curricula in cooperation with other faculty• Serve on graduate committees• Serve on department, college and university committees• Conduct research in communication• Teach communication strategies based upon consumer behavior, logic, semantics and semiotics• Examine principles of message delivery• Introduce communication research design and methodology• Study constitutional, statutory and administrative regulations on media• Introduce responsibility and ethics in communication• Teach execution of communication strategies• Study obstacles to communication across cultural and national boundaries• Analyze role of communication in modern society, and impact on social, cultural, political and intellectual trends.

H. H. Herbert School of Journalism and Mass Communication• Advise graduate and undergraduate students• Serve on Doctoral and Masters committees• Direct Masters theses• Serve on school committees• Teach creative strategies and execution• Discuss social, cultural and legal issues in seminar format• Investigate logical, semantic, and semiotic approaches to meaning.