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Roberta Moraes Email & Phone Number
Digital Product Lead – LATAM
at
Electrolux Group
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 100%
Current company
Role
Digital Product Lead – LATAM
Location
São Paulo, São Paulo, Brazil
Company size
Who is Roberta Moraes? Overview
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Quick answer
Roberta Moraes is listed as Digital Product Lead – LATAM at Electrolux Group, a company with 30251 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Roberta Moraes.
Roberta Moraes previously worked as Digital Products Manager - Marketing and Technology at Electrolux Group and Digital Specialist - Latin America at Electrolux. Roberta Moraes holds Mba, Marketing E Gestão Empresarial from Espm Escola Superior De Propaganda E Marketing.
Company email context
Email format at Electrolux Group
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Electrolux Group
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Profile bio
About Roberta Moraes
Com mais de 15 anos de experiência em marketing e tecnologia, estou entusiasmada em liderar equipes multidisciplinares e impulsionar a transformação digital. Tenho paixão por combinar visão de negócios, dados e tecnologia para enfrentar desafios, e estou sempre ansiosa para me desenvolver ainda mais. Vamos nos conectar!
Listed skills include Online Marketing, Social Media Marketing, Digital Marketing, Web Project Management, and 27 others.
Current workplace
Roberta Moraes's current company
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Electrolux Group
6 roles
Roberta Moraes work experience
A career timeline built from the work history available for this profile.
Digital Products Manager - Marketing And Technology
Current- Responsible for the After-Sales Portal and the Connected Products App.- Leadership of agile teams involving business, technology, and data: POs, Front, Back, CDC, GDP, Datamart.- Reports and insights on indicators such as NPS, CES, CSAT, and VSS.- Multiple integrations with platforms such as VTEX, Salesforce, Zendesk, Onetrust, and others.- Agile.
Feb 2020 - Present
Digital Specialist - Latin America
Social Media Channel Management:- Responsible for the social media channels of Electrolux brands (Brazil and Argentina) and Fensa (Chile).- Implemented an always-on strategy, developed actions for different stages of the customer journey, and tracked results.- Collaborated with influencers and defined brand ambassadors.- Created an attribution guide in.
Sep 2018 - Feb 2020
Sr. Consultant - Digital Crm
CRM Channel Expansion:- Led the expansion of CRM channels to a base of 60 million customers.- Strategically integrated digital media with proprietary channels.- Focused on consistent storytelling throughout the customer journey and optimizing the customer experience.Monetization and Relationship:- Implemented monetization and retention strategies.
Dec 2016 - Jul 2018
Sr. Consultant - Digital & Social Media
- Responsible for managing TIM’s official presence on social media, creating “always-on” campaigns and content across all digital media channels through Content Marketing.- Achieved a 27% increase in Facebook engagement and 92% engagement on curated posts.- Utilized second-screen strategies, such as live results during the MasterChef program via Twitter.
Jun 2015 - Dec 2016
Project Manager
- Social Listening Manager for the L’Oréal Brasil brand and its main competitors.- Production and delivery of monitoring reports, crisis alerts, and trend analyses with a focus on Consumer Insights.- Utilized reports and dashboards as thermometers to measure the success of actions, monitor KPIs, track crises, and contribute to strategic decision-making..
Mar 2013 - May 2015
5 education records
Roberta Moraes education
Mba, Marketing E Gestão Empresarial
Aluno Especial No Mestrado Em Comunicação, Número E Algoritmo Nas Interfaces Sociais
Digital Product Leadership, Marketing
Nanodegree, Digital Communication And Media/Multimedia
Bacharel, Publicidade E Propaganda
FAQ
Frequently asked questions about Roberta Moraes
Quick answers generated from the profile data available on this page.
What company does Roberta Moraes work for?
Roberta Moraes works for Electrolux Group.
What is Roberta Moraes's role at Electrolux Group?
Roberta Moraes is listed as Digital Product Lead – LATAM at Electrolux Group.
Where is Roberta Moraes based?
Roberta Moraes is based in São Paulo, São Paulo, Brazil while working with Electrolux Group.
What companies has Roberta Moraes worked for?
Roberta Moraes has worked for Electrolux Group, Electrolux, Tim Brasil, and Burson-Marsteller.
How can I contact Roberta Moraes?
You can use AeroLeads to view verified contact signals for Roberta Moraes at Electrolux Group, including work email, phone, and LinkedIn data when available.
What schools did Roberta Moraes attend?
Roberta Moraes holds Mba, Marketing E Gestão Empresarial from Espm Escola Superior De Propaganda E Marketing.
What skills is Roberta Moraes known for?
Roberta Moraes is listed with skills including Online Marketing, Social Media Marketing, Digital Marketing, Web Project Management, Advertising, Social Media Analyst, Email Marketing, and Dos.
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