Creates videos, events and strategies to improve customer engagement, acquisition and drive revenue. Designs effective campaigns that maintain consistency with how the brand is being approached, both inside and outside of the company. Ensures that brand stands out from competitors including advertising, brand message, and personality.• Writing: creative & media briefs, company & website copy, pitches, press releases, web stories, proposals, television segments, host wraps and throws, scripts, VO narration, and promos.• Video Producing: Developed and produced programming for WB & Discovery Channels; commercials; broadcast promos; corporate & promotional video; headline concerts, comedians, and speakers for Fortune 500 Clients.• Event Planning: Manage logistics, financial arrangements, perform site inspections, negotiate contracts with specialty talent, entertainers, and athletes, clients & vendors, work within estimated budgets, and communicate with clients and attendees to anticipate needs.• Digital Marketing: Manage owned, earned, and agency teams to schedule and coordinate marketing activities to drive sales via web, mobile, social, email, and offline. Project Manage, implement, launch and provide ongoing monitoring of all campaigns. Create & manage marketing calendar to drive customer acquisition and sales. Manage Social Media outreach and response to promote consumer engagement and customer acquisition. Edit and curate promotional content for promotional email campaigns. Specialties: Digital Marketing, Media & Press Relations, Talent Acquisition, Concert, Video and Event Production & Post Production for television, corporate clients, charities, and private interests.
Listed skills include Video Production, Entertainment, Video, Event Management, and 27 others.