e-FLY Productions specializes in video storytelling for healthcare, research, science, and technology organizations. We work with experts to deliver complex messages with clarity and vision. Our videos feature unsung heroes with a story to tell: Doctors, Patients, Healthcare Providers, Researchers, Scientists, Advocates, and Senators on Capitol Hill.

Social. Content. Video. Events. Marketing.I consult as an independent contractor for a variety of clients with special needs in digital marketing, talent & entertainment procurement, social media, public relations, video production, headline concerts, and special events.

Managed communications between clients and production, editorial, copy, art, digital and media units to create booth exhibitions for pharmaceutical brand at national medical congresses ONS, AUA, and ASCO. Fulfilled sponsorship campaigns including digital banners, program and print ads, bus wraps, column wraps, floor decals, hotel key cards. Created promotional materials to promote symposia speakers. Maintained weekly client status reports and held client status calls.

Marketing & Media Relations Director for all branded Mad Dog Presents Events.Co-creator & Producer of NYC, DC, SF Craft Beer Festivals.Operations & Logistics Producer for Governors Ball, Rock the Bells, and Dave Matthews Caravan.Design effective campaigns that maintain consistency with how the brand is being approached, both inside and outside of the company. Ensure that the brand stands out from competitors including advertising, brand message, and personality.Built… Show more Marketing & Media Relations Director for all branded Mad Dog Presents Events.Co-creator & Producer of NYC, DC, SF Craft Beer Festivals.Operations & Logistics Producer for Governors Ball, Rock the Bells, and Dave Matthews Caravan.Design effective campaigns that maintain consistency with how the brand is being approached, both inside and outside of the company. Ensure that the brand stands out from competitors including advertising, brand message, and personality.Built brand strategies and goals to improve customer experience and encourage customer acquisition and drive revenue.Represent brand at tradeshows, in communications with the press and influencers, and on TV and radio to secure earned media and build social media presence. Ensured consistent messaging across multiple marketing disciplines, while closely monitoring brand reputation.Manage social media outreach and response on Facebook and Twitter, promoting consumer engagement and customer acquisition. Supervise & manage graphics department insuring all deliverables are sent to appropriate marketing partners for execution, including digital, print, and in-app.Edit and curate promotional content for geographically targeted email campaigns. Served as Project Manager for sponsorship and brand activationsManage owned, earned, and agency teams to schedule and coordinate marketing activities to deliver event ticket sales in excess of $1M annually via web, mobile, social, email, and offline. Curate Search campaigns and geo targeted roll-out of Google AdWords & Facebook advertising to desktop and mobile. Project Manage, implement, launch and provide ongoing monitoring of all digital campaigns to promote events, drive customer acquisition & sales. Associate Producer - 2008 & 2009 All Points West Music and Arts Festival, Producer - 2009 PSEG GreenfestProducer - 2008 Governors Island Concert Series. Show less

Sponsor Liaison to Bonnier and GE. Secured musical talent, staging, sound, venue and catering for GE Sponsor's party for more than 100 Liberty Boat Show exhibitors. Procured and managed 25 temporary workers, and delivered daily payroll reports to accounting department. Photographed and produced video slide show sent to 100 exhibitors to promote repeat attendance for 2008.

Field Produced four daily video programs for USOpen.org's broadband site for fans to visit the tournament from their home or office. Shows included: Explore the Open with Murphy Jensen, Off-Court Spotlight with Taylor Dent, Inside the Media Center, and Juniors Report. Direct Camera personnel and on-air talent. Managed digital video field production, player interviews, and led man-on-street interviews with fans and journalists from around the… Show more Field Produced four daily video programs for USOpen.org's broadband site for fans to visit the tournament from their home or office. Shows included: Explore the Open with Murphy Jensen, Off-Court Spotlight with Taylor Dent, Inside the Media Center, and Juniors Report. Direct Camera personnel and on-air talent. Managed digital video field production, player interviews, and led man-on-street interviews with fans and journalists from around the world.http://www.usopen.org/en_US/news/media/index.html Show less

• Procure A-List talent and place cover stories in Women&Cancer magazine, which offers women a trusted resource covering prevention, management and wellness issues related to cancer, while fostering community and inspiring hope• Talent Included: Sheryl Crow, New Yorker Cartoonist Marissa Marchetto, Rudolph and Judith Giuliani, Patti Labelle, Lynn Redgrave, Geralyn Lucas, and Diahann Carroll

• Event Planning & Programming consultant to Related Development & The Witkoff Group for proposed Pier 57 Event Space to be built in NYC, 2008• Directed, wrote & produced :30 sec. public relations TV spot and radio ad for Bayrock Development Corporation featuring Donald Trump.• Produced 13 video DVD to promote company and its business capabilities.• Produced video for World Education & Development Fund to raise money for impoverished K-12 students in Latin America for… Show more • Event Planning & Programming consultant to Related Development & The Witkoff Group for proposed Pier 57 Event Space to be built in NYC, 2008• Directed, wrote & produced :30 sec. public relations TV spot and radio ad for Bayrock Development Corporation featuring Donald Trump.• Produced 13 video DVD to promote company and its business capabilities.• Produced video for World Education & Development Fund to raise money for impoverished K-12 students in Latin America for charity gala that raised 1.6 million dollars.• Accountable for estimating, budgeting and overseeing finances on projects, contracting and managing vendors and creative resources, coordinating logistics including travel, accommodations, hospitality, decor and production. • Managed existing client relationships with American Express, Microsoft, Credit-Suisse, SAP, and UBS Warburg.• Propose, book, and contract headline concert acts, speakers, comedians, and entertainers Show less

Producer & Client liaison to Fortune 500 companies, Direct location ENG shoots, hire crews, manage archival video footage, hire post production staff and graphics team, and supervise edits and scripts for client such as Warner Music Group, McGraw-Hill, AOL Time-Warner, Target, Credit Suisse First Boston, and Lehman Brothers.

Originated story ideas, created schedules, managed Producers, tech crews, and edit suites, wrote show-host scripts, wrote and produced segments for 30-minute program about technology called Techknowledge, a Discovery Science Channel program. Strong Expertise in cutting edge technology.

Syndicated Technology Magazine ShowGenerated five story ideas weekly for a 40-episode syndicated magazine show on how emerging digital technologies affects our lives and culture. Researched, developed, and wrote segments and show scripts for host. Hired and supervised all freelance producers and editors, supervised post-production with Executive Producer.Major Contributions:• Part of three person core team and managed freelance personnel to execute national TV program that… Show more Syndicated Technology Magazine ShowGenerated five story ideas weekly for a 40-episode syndicated magazine show on how emerging digital technologies affects our lives and culture. Researched, developed, and wrote segments and show scripts for host. Hired and supervised all freelance producers and editors, supervised post-production with Executive Producer.Major Contributions:• Part of three person core team and managed freelance personnel to execute national TV program that aired on the WB, later sold to Discovery International.• Secured interview with Mario and Michael Andretti and directed, produced, and wrote segment about digital technology in CART racing series.• Secured interview with Film Director, Mike Figgis and directed, produced, and wrote segment about digital technologies impact on filmmaking. Show less