Robert Snoddy Email & Phone Number

Washington, District Of Columbia, United States

• Oversees for the Americas, public relations and media placements for firmwide leadership, strategic partners, and practice groups for a global leading law firm. • Coordinates directly with firm’s CEO, General Counsel, and Global Head of Communications in proactive and reactive media responses. • Work closely with business development managers and practice group heads to strategically identify and develop marketing campaigns around practice-based initiatives. • Develops and directs… Show more • Oversees for the Americas, public relations and media placements for firmwide leadership, strategic partners, and practice groups for a global leading law firm. • Coordinates directly with firm’s CEO, General Counsel, and Global Head of Communications in proactive and reactive media responses. • Work closely with business development managers and practice group heads to strategically identify and develop marketing campaigns around practice-based initiatives. • Develops and directs internal and external marketing and communications plans for firmwide endeavors. Examples include: opening of two offices in Brazil, combination with a leading Mexico-based law firm, appointment of new CEO, and changes to International Management Committee and Global Board.• Manage the firm’s awards and directory submissions. Includes working with the practice group marketing teams to ensure submissions are prepared efficiently and effectively, often serving as an editor for the many nominations. • Developed firmwide Guidelines & Policies on Dealing With the Media. Show less

*Conceives strategic communications plans and provides client-based solutions in media relations, marketing and outreach, public affairs, and social media. *Creates training plans, job aids and other instructional guides as part of change management models. *Authors and pitches federal and commercial business development proposals.Client work includes: The Carlyle Group - Developed executive communications concerning upcoming changes in business process and… Show more *Conceives strategic communications plans and provides client-based solutions in media relations, marketing and outreach, public affairs, and social media. *Creates training plans, job aids and other instructional guides as part of change management models. *Authors and pitches federal and commercial business development proposals.Client work includes: The Carlyle Group - Developed executive communications concerning upcoming changes in business process and authored internal change management-related communications in anticipation of Carlyle's initial public offering (May 2012). On-site management of Investran Reimplementation Project - Investran is a transaction-based multi-currency general ledger software used by the financial services industry for investment and partnership accounting, portfolio management and reporting. The challenge in this consultation involves making key aspects of this highly technical system more palatable for its intended audience.* Develops talking points and presentations for project leadership to discuss at weekly change management meetings. * Creates fact sheets, surveys, newsletters and content for an internal website to provide information about the project's background, benefits to users, organizational impact, and timelines. * Consults partnership accounting leadership on developing, conducting, and supporting effective end-user training. U.S. Department of Homeland Security, Immigration and Customs Enforcement, Secure Communities - Provided communications and outreach strategy and support, including the development and implementation of a comprehensive internal/external communications plan; managed website/intranet renovations; authored materials and talking points for congressional briefings and presentations; advised on media and stakeholder engagement; and managed public events. Show less

Washington, District Of Columbia, United States

*Created, designed, implemented and coordinated outreach within the ABA and among Criminal Justice groups concerning Section policy, resulting in the proposal and implementation of important legislation on the state and national level.*Sold and serviced sponsorship benefits packages to consulting and accounting firms interested in developing relationships with Criminal Justice Section leadership, which was instrumental in generating non-dues revenue, and significantly enhanced the… Show more *Created, designed, implemented and coordinated outreach within the ABA and among Criminal Justice groups concerning Section policy, resulting in the proposal and implementation of important legislation on the state and national level.*Sold and serviced sponsorship benefits packages to consulting and accounting firms interested in developing relationships with Criminal Justice Section leadership, which was instrumental in generating non-dues revenue, and significantly enhanced the Section's visibility, while promoting the services of these firms.*Secured and oversaw major Criminal Justice Section sponsorship contracts between the Section's attorney representatives and three major consulting firms. These efforts, and relationships within the White Collar Community, increased Section and ABA membership by more than 15 percent.*Led the effort to enhance the visibility of the Section via electronic communication vehicles, the production of more than 70 stand-alone programs, and National Institutes which increased Section and ABA membership.*Reviewed and edited member-authored policy documents, reports and statements, as well as drafted speeches and talking points on Criminal Justice issues for Section leadership. These efforts improved the dialogue between the legal industry and federal regulators on issues such as the crisis facing the financial industry.*Oversaw market strategies designed to support association policy, program goals and objectives including identifying issues before the media and localizing news stories in key markets nationwide, which increased Section membership.*Utilized social media platforms for the promotion and marketing of publications, programs and executive meetings of the Section and outside organizations such as the National Association of Criminal Defense Lawyers (NACDL) and the National District Attorneys Association (NDDA). Show less

*Worked with ABA-wide leadership and senior staff to create persuasive written material in support of ABA priorities and public policy initiatives that improved public awareness, understanding and support - including opinion editorials, talking points, fact sheets, Q&A's, editorial packets and feature articles.*Triaged media inquiries, served as media liaison and managed onsite press coverage of meetings, conferences, programs and news briefings for numerous ABA entities, such as… Show more *Worked with ABA-wide leadership and senior staff to create persuasive written material in support of ABA priorities and public policy initiatives that improved public awareness, understanding and support - including opinion editorials, talking points, fact sheets, Q&A's, editorial packets and feature articles.*Triaged media inquiries, served as media liaison and managed onsite press coverage of meetings, conferences, programs and news briefings for numerous ABA entities, such as the ABA Standing Committee on Law and National Security, which showcased the Committee's agenda on the national stage in a somewhat hostile news environment. *Developed and implemented media outreach strategies for ABA officers, which included determining which issues the president, president-elect and others should pursue to further association goals.*Created and distributed a daily news round-up of Association mentions in the local and national news media to ABA President, leadership and staff. Show less

*Triaged media inquiries and managed the press center at the ABA's Midyear and Annual Meetings, handling logistics for numerous press conferences and media briefings.*Developed strategic communication plans for numerous ABA entities, providing public relations support and counsel on a variety of special media projects.*Assisted in the development, coordination and editing of audio/video news releases and online Media Kits for national distribution.

Wrote, edited and designed monthly newsletter for Association membership and media contacts. The newsletter includes feature stories and hard news.