Professional digital marketing executive engaged in the SEO industry for over 20+ years. History of developing organic search strategies that focus on traffic growth, generate leads, improving conversion rates and increasing revenue. Also heading up Content, Paid Search and Social Teams tying projects together. - Over 20+ years in search engine optimization - Over 13+ years in both Inbound Marketing- Over 15 years Paid Search Marketing (SEM)- Over 10 years in Content Marketing Pragmatic, astute, and efficiency-focused with expertise in leading critical web and marketing strategies, focusing on the bottom line.Repeat success guiding sizeable, cross-functional teams in the launch of leading campaigns with a focus in SEO/organic growth & digital strategy. Considered a highly valuable, flexible and creative resource with an ability to analyze adverse conditions and offer problem solving resolutions.Areas of specialization include search engine optimization and marketing strategy, UX Analysis, content strategy, branding, social media, and reputation management. Past experiences include working in some of the most challenging verticals such as travel, government, publishing, law, gaming, education, e-commerce, technology, and health. Other SEO consulting areas include art, fashion, real estate, graphic arts, law, and business. Specialties: Skills include: Senior/Technical SEO, SEM, Inbound Marketing, Content Marketing & Strategy, Website Architecture & Navigation Design, Email Marketing, PPC/Paid Search, Project Management, Social Media, Branding, and more.