Rob Jones Email & Phone Number

Vancouver, Bc, Ca

Copywriting, graphic layout, content writing, social media.

Remote

Serving as a marketing writer and strategist, I work with a small team of very smart and savvy people to help shape the stories that illustrate innovation and vision. I help in the planning and creation of various formats for marketing bill of materials. These assets must be tight, factual, and indicative of how technology and partnership go hand in hand with business growth. These efforts demand timeliness and precision and - above all - teamwork. My part is a continuing journey in helping to… Show more Serving as a marketing writer and strategist, I work with a small team of very smart and savvy people to help shape the stories that illustrate innovation and vision. I help in the planning and creation of various formats for marketing bill of materials. These assets must be tight, factual, and indicative of how technology and partnership go hand in hand with business growth. These efforts demand timeliness and precision and - above all - teamwork. My part is a continuing journey in helping to refine brand and customer stories through lean storytelling, research, and frequent and intentional communications with my teammates. Show less

Supporting industry strategy, product teams, the field marketing group, and my counterparts on the content marketing team, I oversaw the creation and production of industry-relevant content ranging from web pages, case studies, white papers, blog posts, product brochures and more for the purposes of generating MQLs - organically as well as in support of paid marketing campaigns.

1790-1188 West Georgia St, Vancouver, Bc, V6E 4A2

Applying content marketing skills when it comes to strategy, production, and tracking, I worked with the marketing group to create industry-relevant resources like product collateral, web pages, white papers, infographics, blog posts, case studies, newsletters, and email campaigns to engage audiences, build up company expertise, and create easier ways for those audiences to connect with the brand. These resources are effective in lead generation, customer engagement, and in building the… Show more Applying content marketing skills when it comes to strategy, production, and tracking, I worked with the marketing group to create industry-relevant resources like product collateral, web pages, white papers, infographics, blog posts, case studies, newsletters, and email campaigns to engage audiences, build up company expertise, and create easier ways for those audiences to connect with the brand. These resources are effective in lead generation, customer engagement, and in building the Vivonet brand in the rapidly changing hospitality industry. These efforts in tandem with sales, product, and digital strategy enable the team to unite around potent messaging about the company, what we offer, and how we uniquely contribute to the evolution of the hospitality industry. Show less

Vancouver, Canada Area

During an expansion of the marketing team at BuildDirect, I shifted my focus strictly to content management, which included content strategy, and content production. Working with a network of contractors, vendors, and an expanding team of in-house content writers, my mission (as always!) was to create compelling and helpful articles, eBooks, eCommerce page copy, blog posts, and other items suitable for building audience awareness, education, and brand-building.My work touched upon all… Show more During an expansion of the marketing team at BuildDirect, I shifted my focus strictly to content management, which included content strategy, and content production. Working with a network of contractors, vendors, and an expanding team of in-house content writers, my mission (as always!) was to create compelling and helpful articles, eBooks, eCommerce page copy, blog posts, and other items suitable for building audience awareness, education, and brand-building.My work touched upon all areas of the business, directly connected to organic search and also to Communications efforts. But, it also touched on product category management, merchandising, and sales. I worked very closely with personnel in social media, email marketing, corporate communications, and with my colleagues in inbound marketing. Show less

Chief Editor of company blogs, and social media strategist. Engaging social media partners and content creators to contribute and promote high-quality site content and expanding social reach for the purposes of brand building, customer engagement, and product sales.

Blog development; social media management on Twitter, Facebook, Flickr, YouTube and more; staff training on social media principles and practices, traffic analysis, link building, organic SEO development

Senior Management Certificate, New Media

Bachelor Of Arts (B.A.) (Hons.), English Language And Literature, General