Robyn Yang

Robyn Yang Email and Phone Number

Associate @ SK China
South Korea
Robyn Yang's Location
South Korea, Korea, Republic of
Robyn Yang's Contact Details

Robyn Yang personal email

n/a
About Robyn Yang

Robyn Yang is a Associate at SK China.

Robyn Yang's Current Company Details
SK China

Sk China

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Associate
South Korea
Website:
sk.com.cn
Employees:
78
Robyn Yang Work Experience Details
  • Sk China
    Associate
    Sk China
    South Korea
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  • Sk China
    Associate
    Sk China Mar 2010 - Present
    New business development: Lead the consulting project with Booz & Co. to identify business opportunities in China China strategy plan: Analyze the current SK's businesses in China to decide on focus areas and its new business strategies
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  • Hyundai Department Store
    Pr / Marketing Manager
    Hyundai Department Store Jan 2006 - May 2008
    Hogan and Les CopainsLaunching new brands: Launched Hogan and Juicy Couture in Korea market by directing marketing activities to build up successful brand imageBudgeting: Managed a $1 million annual marketing budgetMedia PR: Communicated with broadcasting agencies, newspapers, and magazines to achieve maximum brand coverageStar Marketing: Achieved high Product Placement (PPL) and brand recognition among the general public by obtaining celebrity and stylist sponsorshipsEvent and Promotion: Planned and conducted numerous brand events including In-store Trunk Shows, Press Presentations, Launch Parties, and Seasonal PromotionsAdvertising: Developed each season's media plan, selected the media outlets, negotiated pages and costs with the media and produced the advertising visualsBuzz Marketing: Created and managed the "Juicy Girl Club", a gathering of Juicy Couture's mania girls selected from a contest, to create a buzz and customer PR
  • Cj Media
    Producer
    Cj Media Jul 2005 - Sep 2005
    Developed content for the programs and made preparations for video shoots such as casting talents and scouting locationsManaged the field staff to maintain a smooth shooting processEdited all elements of story including dialogue, music, rhythm, and pace of the footage

Robyn Yang Education Details

  • 2010 China Europe International Business School
    2010 China Europe International Business School
    Mba
  • Sept. 2005 Hankuk University Of Foreign Studies
    Sept. 2005 Hankuk University Of Foreign Studies
    Business Administration; Chinese

Frequently Asked Questions about Robyn Yang

What company does Robyn Yang work for?

Robyn Yang works for Sk China

What is Robyn Yang's role at the current company?

Robyn Yang's current role is Associate.

What is Robyn Yang's email address?

Robyn Yang's email address is yr****@****ibs.edu

What schools did Robyn Yang attend?

Robyn Yang attended 2010 China Europe International Business School, Sept. 2005 Hankuk University Of Foreign Studies.

Who are Robyn Yang's colleagues?

Robyn Yang's colleagues are Han Sunho, Hui Zhang, 林哲峰, Xiaoyu Pan, Taehun Ko, Yun Gao, Seth Yoo.

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