Rochelle Shanthakumar Email & Phone Number

London, GB

London, GB

London, England, United Kingdom

• Experienced, focused and solution-oriented project and account manager at a creative campaigns and communications agency based in London.
• Strong track record of successfully leading and delivering over 35 medium - large sized global projects, including an award winning campaign with Girl Effect and impactful campaigns and communications with the World.
• Excellent budget management skills, adept with creative and resourceful problem solving and negotiation.
• Solid time management, managing multiple projects, teams and deadlines in a fast-paced environment.
• Ability to digest complex briefs quickly and produce strategic, focused and impact driven communications and campaigns.
• Strength in nurturing fruitful long term partnerships driven by dependability, strategic insights and creative consulting, 80% of partnerships have renewed or referred over a 3 year period.

London, United Kingdom

• Working closely with a wide variety of stakeholders, including distributors like Sony, Universal and Disney.
• Leading CRM AB testing to drive better data segmentation winning ‘Most Effective Use of Data’ at the Effective Mobile Marketing Awards in 2019.
• Crafting CRM campaign strategies and designs, winning ‘Most Effective Email Campaign’ at the Effective Mobile Marketing Awards in 2018.
• Growing and nurturing a database from 900k to 1.9m customers.
• Optimising and automating our loyalty lifecycle comms journey.
• Integrating key campaigns with the wider commercial marketing team, including digital, display, partnerships, social and in-cinema.

London, United Kingdom

Managing ticketing resale partnerships with Aston Villa FC and the Welsh Rugby Union building strong relationships and running cross-promotional CRM, digital, OOO and print campaigns, gaining 18k listings and making up 30% of Ticketmaster resale total digital sales.Co-ordinating CRM campaigns across two brands and 7 European markets using Salesforce Exact.

London, United Kingdom

London, United Kingdom

• Annual music festival based in Croatia.
• Secured press coverage with 60 + online music magazines and blogs throughout Europe.

Berlin Area, Germany

• Online design retailer (no longer exists) based between New York and Berlin
• Reporting monthly KPIs with suppliers, buyers, designers and our logistic teams in order to evaluate and improve buyer and customer journeys.
• Working in German and English to solve delivery and quality issues using a Salesforce CRM system.

Berlin Area, Germany

A travel accommodation company based in Berlin.Growing the UK travel accommodation market via SEO keyword research, on-page optimisation, and link building activities.Created compelling digital content to promote travel services and destinations.Utilised Google analytics and Tableau to continuously improve marketing strategies.

London, United Kingdom

• An independent record label based in South London. Artists include Bjork and Skunk Anansie.
• Managing artist newsletters, Facebook pages and web updates
• Developing artist websites
• Management of the online store and catalogue using E-commerce software, Magento
• Familiar with HTML and Photoshop
• Growing fan/artist databases by developing artist and label campaign newsletters through Mailchimp

Barcelona, Spain

• A travel accommodation company based in Barcelona.
• Managing UK content on culture and events as well as travel tips and guides, including press and content partnerships with Primavera Sound and Sonar festival
• Reporting and analysis with Google Analytics and AdWords
• Management of digital and social media channels
• Produced and edited a short web series presenting events around the city

Ba (Hons) International Business

Education record

Education record

Education record

Short Filmmaking Course