Rocio Lopez Sanchez Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Richmond Hill, Ontario, Canada

• Compiling and analyzing data regarding trends of 2,000+ retailers from 7 different countries to produce ‘Omni-2000 Research Report’; coordinated PR activities for launch of report, earning media from 40+ trusted.
• Curating and scheduling social media content, identifying subject matter influencers, and measuring activity as well as benchmarking against competitor approaches; supported a 20% increase of followership on the.
• Designing and editing content marketing resources (blogs, datasheets, videoblogs, infographics, etc.) to generate and nurture leads.
• Increasing engagement and reducing bounce rates through Google Analytics, SemRush, Google Search Console analysis, and A/B tests.
• Assisting the ongoing execution of additional marketing initiatives (email marketing, trade shows/events, webinars, SEO), and preparation of monthly KPI reports intended for C-level Executives.

Richmond Hill, Ontario, Canada

Provincia De Lima, Peru

• Qaptiva is a provider of translation and interpretation services worldwide and it was created with the aim of connecting professionals around the world through the power of translation and interpretation.
• Established and managed roster of contractors to support delivery of services and secured clients from India, the USA, France, Brazil, and Peru.

Provincia De Lima, Peru

• Strategically planned and executed commercial missions in Europe and Asia, where I carefully developed business agendas with key prospects and sales collateral materials.
• Represented Grandino at a series of European trade shows including Biofach (Nuremberg), Le Salon du Chocolat (Brussels) and Chocoa (Amsterdam), where I achieved immediate deals of ~65k.
• Developed promotional campaigns for current clients and provided them with personalized customer service.
• Coordinated international shipping and conducted supply chain management for Grandino exports.

Perú

• Developed multi-channel communication campaigns to increase awareness and secure the participation of North-American visitors in Expoalimentaria Trade Show 2015. By recruiting 480 of key buyers (such as Metro Canada.
• Developed strong partnerships with Embassies, Chambers of Commerce, and Trade Offices of Peru in North America.
• Conducted market research to enhance prospects’ databases per country in North America.
• Facilitated and coordinated business meetings between buyers and sellers (the trade show realized $800million of exchanges in 2015).

Lima, Perú

• Supported proposal planning to secure approval of the Peruvian Government for the creation of new radio transmission systems.
• Formulated reports about the public security situation in different regions of Peru to support the prospecting and qualifying process.
• Conducted market research of radio systems in the Latin American region to support pricing process and promotional campaigns.
• Facilitated reduction of our buying price from supplier (Hytera) through investigative market analysis.

Lima, Perú

• Supported the Personnel Management and Planning and Compensation Department in many different projects such as conducting analyses of extra hours per employee to determine main drivers of overtime (high cost for the.
• Maintained the human resources database (~ 5,000 employees) up to date to support managerial strategic decisions.

Ontario College Graduate Certificate, Marketing Management

Graduated with Honours

Bachelor Of International Business, International Business/Trade/Commerce

Activities and Societies: International Business Club

Management, Business Administration And Management, General