Roger H Lam Email and Phone Number
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Roger H Lam personal email
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Before I became a PMM, I was an assistant kindergarten teacher. I fell in love with product marketing because it requires empathy and creativity, just like education.« If you truly understand your students, you can develop and communicate an amazing lesson plan. »« If you truly understand your customers, you can develop and communicate an amazing product. »Today, I am a Sr. PMM for LinkedIn Learning focused on driving research and validation, product strategy, and GTM for generative AI features. In the last 10 years, I also...⭐ Co-led a central growth marketing team at Google⭐ Launched campaigns and websites for PepsiCo and several ed-tech startups⭐ Co-founded a children's literacy non-profitThings that make me feel alive outside of work:♥ Writing children's picture books and performing at The Moth ♥ Copy editing and coaching creative writing with 826NYC♥ Hosting food tours in Chinatown with The Mott Street Girls♥ Cooking with my local soup kitchen, CHiPS♥ Teaching people how to play mahjong with Green Tile Social ClubVisit rogerhlam.com to check out my writing or book a food tour!
- Website:
- dukelong.com
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Senior Product Marketing Manager - Linkedin LearningLinkedin Sep 2023 - PresentSunnyvale, Ca, Us
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Product Marketing Manager - Linkedin LearningLinkedin Jan 2022 - Sep 2023Sunnyvale, Ca, UsI partner with research, product, design, and sales to validate, build, and GTM products that help users develop skills and stronger learning habits. I also improve lifecycle retention by launching growth experiments that have already driven +10% in north star metrics. Most recently, I have begun focusing on research and strategy for AI-powered features.
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Chinatown Tour GuideMott Street Girls Llc Apr 2023 - PresentI lead 90-minute walking tours in Manhattan's Chinatown. We learn about the neighborhood's rich history, the origin stories of the oldest and newest small businesses, and taste some delicious food and drink. Perfect for families and corporate outings! -
Picture Book AuthorPenguin Random House Uk Sep 2024 - Oct 2024London, London, GbChinese Dragons Don't Breathe Fire: A picture book written by Roger Lam and illustrated by Zhi Ling Lee. Edited by Rosie Greening at Puffin UK. Publication in September 2026. -
Co-Founder, Marketing Director, Austin Chapter PresidentStudents Expanding American Literacy (Seal) Mar 2015 - May 2023Austin, Texas, UsOnce upon a time, some friends and I pitched an idea at a social entrepreneurship competition: imagine a non-profit that recruits and trains college students to become literacy tutors, mentors, and reading buddies at Austin elementary schools. We won the competition, and during my two years as president, we sent 150 weekly volunteers to 11 elementary campuses, booking 2,000 hours of service. Since then, SEAL has become a 501(c)(3) non-profit and expanded to multiple universities. As a board member, I established our first chapter in the Dallas area and also led a team of 5 marketers to build our website and brand guidelines, manage social media accounts, and run an outreach and development program to launch even more chapters across the country. -
Product Marketing Manager - Growth Lab Seo | Google PayGoogle Apr 2021 - Jan 2022Mountain View, Ca, UsI co-led a central growth marketing team to drive owned traffic for 15 Google marketing websites, including Chrome, Chromebook, YouTube, and Grow With Google. I also developed an opportunity sizing methodology and AI-powered dashboard to validate the development of content that could potentially drive millions of incremental clicks per year. I eventually transitioned to focus on product and partner marketing for Google Pay. I worked with the PM and Biz Dev team to source and promote a pipeline of offers from partners like Rakuten, Impact, and Square. I wrote product positioning and messaging for our merchant products, developed co-marketing guidelines, and continued to flex my growth marketing muscles with A/B tests that improved CTR by +10%. -
Associate Product Marketing Manager - Growth Lab Crm | Growth Lab SeoGoogle Mar 2019 - Apr 2021Mountain View, Ca, UsI co-led a central growth marketing team of 200 developers, analysts, and strategists to teach Googlers how to send better marketing emails. I partnered with consumer PMM's to run A/B tests and pilot new email technologies to improve CTR by up to +200% and north star engagement metrics by +6%. I also led the company-wide OKR to achieve 98% accessibility across all Google email campaigns by training thousands of Googlers and scoping an automated validation product.
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Associate Account Manager - D3 CreativePepsico Aug 2018 - Feb 2019Purchase, New York, UsReturned to Frito-Lay's in-house creative agency to manage projects like Cheetos packaging design, Tostitos social media, and launched 6 websites for Lays, Doritos, etc. I also became the official Chester Cheetah mascot and donned the costume at several company events. -
Content Marketing InternAceable Jan 2018 - May 2018Austin, Texas, UsLoved Aceable so much that I came back for a second tour. This time, I managed a team of freelance writers and the content calendar for 3 websites, published 30+ articles and product description pages, and launched a real estate satire blog. -
Content Marketing InternPenpal Schools Jan 2018 - Apr 2018Austin, Tx, UsPublished case studies about thousands of students learning together across 150 countries. Community based learning rules! -
Content Marketing InternEqualman Sep 2017 - Dec 2017Austin, UsGhostwriter for #1 best selling author and motivational speaker, Erik Qualman. Wrote daily consumer tech newsletters, published sponsored articles for clients like Sleep Number, and managed a team of freelance writers. -
Brand Marketing Intern - DoritosPepsico Jun 2017 - Aug 2017Purchase, New York, UsAnalyzed consumer behavior data to develop a packaging strategy and designs for Doritos. Tasted every Doritos flavor under the sun for research purposes.
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Social Innovation InternNotley Mar 2017 - May 2017Austin, Texas, UsInterviewed non-profit leaders and developed a playbook of best practices for social enterprises. Learned a lot about how to run my own non-profit in more efficient, impactful ways. -
Data Analytics InternPossible May 2016 - Jul 2016Seattle, Washington, UsBecame a Google Analytics expert and created monthly website performance reports for Nike, Bacardi, Fendi, and Dow. I also wrote copy for the new Shanghai Disneyland website since I was bilingual. Thanks for teaching me Chinese, mom. -
Marketing InternUmow Feb 2016 - Apr 2016Austin, Tx, UsConducted consumer research and launched out-of-home advertising campaigns for an on-demand lawn care app. I also led operations while the boss was on vacation. No lawns were ruined during my tenure. -
Customer Experience AnalystAceable Feb 2015 - Sep 2015Austin, Texas, UsSold the best darn mobile drivers ed course to excited teenagers and their protective parents. Wrote help center articles and talked on the phone all day with happy (but confused) users.
Roger H Lam Skills
Roger H Lam Education Details
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Texas Mccombs School Of BusinessMarketing
Frequently Asked Questions about Roger H Lam
What company does Roger H Lam work for?
Roger H Lam works for Linkedin
What is Roger H Lam's role at the current company?
Roger H Lam's current role is Sr Product Marketing Manager @ LinkedIn, Ex-Google | Picture Book Author.
What is Roger H Lam's email address?
Roger H Lam's email address is rl****@****gle.com
What is Roger H Lam's direct phone number?
Roger H Lam's direct phone number is +146924*****
What schools did Roger H Lam attend?
Roger H Lam attended Texas Mccombs School Of Business.
What are some of Roger H Lam's interests?
Roger H Lam has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Poverty Alleviation, Health.
What skills is Roger H Lam known for?
Roger H Lam has skills like Public Speaking, Leadership, Social Media, Marketing, Community Outreach, Communication, Powerpoint, Sales, Customer Service.
Who are Roger H Lam's colleagues?
Roger H Lam's colleagues are Brendan Mcweeney, Curtis Seaton, Ashley Tait, Ling Quan, Oscar L., Vipul Aggarwal, Sean Oconnor.
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