Dair Designs produces branded web, video and print materials. Working directly with both clients and agencies, Dair Designs provides creative solutions for the modern media landscape.

Full-service advertising agency, serving clients throughout New York's Capital Region & beyond.

- Sold Digital, Event and Radio advertising in New York's Capital Region- Assessed client needs. Provided marketing solutions. Executed strategy.WGNA 107.7 | WTMM 104.5 | WQBK 103.5 / 103.9WQSH 105.7 | WQSH-HD2 99.1 | Seize the Deal - AlbanyTownsquare Interactive

Ithaca College's award-winning weekly newspaper. "Best College Newspaper in NY" (NY Press Association '09-'10)"Best Non-Daily Newspaper in the Country" (Society of Professional Journalists '11-'12) Responsible for hitting $100k yearly ad sales target (print & digital)Managed/Motivated a staff of five sales representativesSurpassed yearly sales target by:- $15% in 2009-2010- $26% 2010-2011 (2nd highest year of Ithacan sales revenue to date, despite recession)- $6% 2012 (on-staff Spring semester, spent Fall '11 in Los Angeles)

As one of the original Word-of-Mouth marketing agencies to harness the power of leading social media platforms, Fanscape LLC devises effective social media marketing campaigns in addition to managing clients' branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share.Here, my duties included conversational marketing, social bookmarking, research, blogger outreach, and community management for an array of Fortune 500 brands. Accounts included STARZ, A&E, FritoLay, Cartoon Network, Disney, Gerber Life, and NBC Universal.

My time at Overit Media bridged the gap between my experiences with traditional advertising and my passion for digital marketing. Here, I organized client wrap reports, accompanied managers during outreach efforts, and entered back-end data in addition to assisting in all avenues of agency life.

As a Brand Ambassador for Red Bull, I experienced the front lines guerrilla marketing. Utilizing social media outlets to reach and engage the Red Bull's college demographic (Cornell University + Ithaca College), I would support and develop brand's identity. Duties also included distributing free product on campus, supplementing it with promotional materials, coordinating and plugging upcoming Red Bull events.

During my time as both Foreman and Marketing Director of Collegiate Entrepreneurs...- Managed a work force of 5-7 painters, on and off-site.- Manage and motivate a staff of sales reps cold-calling door-to-door, myself included- Full-service painting of houses. Interiors and exteriors.In just three months (Summer 2010), I helped foster the most profitable branch in Northeast, earning over $91,000 in gross revenue.

- Monetize various platforms of Siena College Media (Radio, Newspaper, TV, Newsletters, etc.) - Generate leads and initiate contact with potential clients.- Prepare proposals for prospective clients, both local and national. - Design client artwork. - Clients included Pepsi, Time Warner Cable, and Starbucks.