Romina Nadal Email & Phone Number

West Palm Beach, Florida, United States

Washington D.C. Metro Area

Developed and managed holistic digital marketing strategies for local and national organizations customized to business goals and clients' budgets. Created digital campaign strategies for clients focused on B2B, B2C & B2G.Served as subject matter expert and strategist for the sales team regarding potential digital opportunities.Managed partnerships with digital vendors and developed new ways of monetizing programs for owned and operating brands.Provided ongoing planning for client marketing communications initiatives including communications strategy, creative development, media planning, and social media engagement.Lead promotion strategy for FNN sponsored thought leadership federal programs like Cloud Exchange and DOD Cloud Exchange focused on attracting and driving attendance of federal & state employees to the virtual event. Collaborated with internal cross-functional teams (Management, Editorial, Implementation, Creative), while working in a rapid-paced environment.

Washington D.C. Metro Area

Oversee digital marketing department in Washington DC. Responsible for budgeting, forecasting and revenue for the Washington DC marketDesign solution based strategies for clients. Project manager for digital campaigns.Monitor local sales team’s activity and progress through CRM (Salesforce)Responsible for training of digital solutions to local sales staff - Digital solutions consist of; email marketing, video, display, ad networks, SEM, SEO, native, geo-fencing, content amplification, OTT & integrated solutions

Washington D.C. Metro Area

Assist Digital Regional Manager with market’s budgeting and revenue.Supported the sales team by creating solution based strategies for clients.Develop ratings analysis, Google analytics and Facebook insights reportsCooperated with an internal creative team on event planning, publicity and execution. Write scripts and perform as talent for the promotions segment on Univision Washington DC’s local news

Washington D.C. Metro Area

Ensure the execution of digital marketing campaigns. Coordinated with sales and promotions departments to develop creative concepts and digital elements for multi-platform campaigns. Designed creatives for digital campaigns

Wrote press releases, newsletters, backgrounders, and biographies on topics such as community relations and faculty development Founded department’s Twitter profile, and monitored community engagement on all social media platformsCoordinated events and media relations for fashion shows and book signings

Richmond, Virginia Area

Shaped content and manage social media platforms to develop community engagementDrafted detailed marketing plans and coordinated special eventsConducted market research for sponsor recruitment