Leslie Ross Email & Phone Number

Portland, Oregon Area | Flexible To Travel

Collaborations include:Bunch of Fruits-- Rebranding: logo and website-- Launched Fruit of the Week email and incentive program-- Reconciled financial accounts and streamlined expensesBurgerville on: -- Integrated campaign launches for products such as, Rosemary Chicken Sandwich and Oregon Berries -- Planning and coordination of restaurant marketing and community activities, such as Friends & Family Pass days, Tastings, and Mother's Day-- Production and… Show more Collaborations include:Bunch of Fruits-- Rebranding: logo and website-- Launched Fruit of the Week email and incentive program-- Reconciled financial accounts and streamlined expensesBurgerville on: -- Integrated campaign launches for products such as, Rosemary Chicken Sandwich and Oregon Berries -- Planning and coordination of restaurant marketing and community activities, such as Friends & Family Pass days, Tastings, and Mother's Day-- Production and coordination of restaurant signage and collateral, including roll-out of menu boards with seasonal products, calories, price updates, and event bagstuffers -- Compiling Manager Information Sheets for staff education and sales supportOregon Health & Science University (OHSU) on:-- marketing and communications strategy + plan for oncology service line-- creative development + production for the Center for Women's Health (CWH) and oncology conference and clinic events-- social media planning for CWH Facebook and Twitter outreach -- project management for the following publications:Women's Health Annual supplement to the Portland Monthly (Sept 2016), monthly CWH newsletters (June + July), and the Community Partnership Program RFP (Round 4) -- website audits and updatesI also enjoy partnering on:-- event planning and coordination-- fixture development-- account management-- retail and product launches Show less

Portland, Oregon Area

Responsible for managing store fixture program from concept to installation for Nike's House of Hoops shop with Foot Locker. As the liaison between Premier engineers and logistical teams, provided timely customer service to clients and external vendors, managed inventory, resolved fixture issues, and reconciled financial accounts.

Portland, Oregon Area

Stepped in to lead U.S. retail running initiatives during adidas’ Year of Running. Partnered with multiple vendors to customize retail packages for key accounts that included 3D fixtures, in-store graphics, and sales associate tools for the July Energy Boost and August Springblade footwear launches. Results: Energy boost distribution tripled to expand into mall and sporting good channels, attaining solid double-digit sell-through, while Springblade set the bar as the strongest U.S… Show more Stepped in to lead U.S. retail running initiatives during adidas’ Year of Running. Partnered with multiple vendors to customize retail packages for key accounts that included 3D fixtures, in-store graphics, and sales associate tools for the July Energy Boost and August Springblade footwear launches. Results: Energy boost distribution tripled to expand into mall and sporting good channels, attaining solid double-digit sell-through, while Springblade set the bar as the strongest U.S. running launch in adidas history with 52% sell-through.Other projects included the 2013 Boston Marathon, the innovative PR/VIP Springblade kit, representing the brand at a Springblade consumer activation event, as well as, tennis and training retail support. Show less

Portland, Oregon Area

Built brand awareness through World Pulse LIVE speaker’s tour and messaging across social media, PR, and sponsors. Led strategic and tactical planning process; aligned and produced creative for the tour, web-site and brand; proactive communication with sponsors, hosts, and team to ensure seamless run of show and logistical support for 18+ forums across the U.S. Events ranged from intimate roundtables at Stanford University to public audiences of 200+ at Mercy Corps Northwest to global webchats… Show more Built brand awareness through World Pulse LIVE speaker’s tour and messaging across social media, PR, and sponsors. Led strategic and tactical planning process; aligned and produced creative for the tour, web-site and brand; proactive communication with sponsors, hosts, and team to ensure seamless run of show and logistical support for 18+ forums across the U.S. Events ranged from intimate roundtables at Stanford University to public audiences of 200+ at Mercy Corps Northwest to global webchats reaching 1000+ at the U.S. Department of State and Intel.Highlights include: sold-out attendance in nearly every venue; global network engagement increased by leveraging resources and partners to secure and post recordings of several 2012 events on the World Pulse website. Show less

Portland, Oregon Area

Responsible for leading global football and men’s athletic training retail strategy serving as liaison between region, country, global, and category teams. • Successfully completed on-time and on-budget the FY09-10 retail initiatives for global football and men’s training, including launch of NIKE PRO collateral brochure and retail guidelines elevating both overall consumer knowledge and retail presentation.• Led the kick-off for the World Cup 2010 retail strategy during football… Show more Responsible for leading global football and men’s athletic training retail strategy serving as liaison between region, country, global, and category teams. • Successfully completed on-time and on-budget the FY09-10 retail initiatives for global football and men’s training, including launch of NIKE PRO collateral brochure and retail guidelines elevating both overall consumer knowledge and retail presentation.• Led the kick-off for the World Cup 2010 retail strategy during football meetings held in Japan, China and Korea during March/April 2009. Show less

Portland, Oregon Area

Worked with Nike Brand and Nike-owned retail field teams to develop and implement NIKE STORES brand programs, as well as NikeFactoryStore (NFS) marketing campaigns. Successfully multi-tasked and launched programs that spanned 3 seasons and required partnering with training, visual, product, community, media and brand marketing teams.• Elevate the Game Award for Excellence on World Football campaign, 2006.

Managed all aspects of in-store programs, including in-store communication strategy, preparing and presenting briefs, approving creative, managing production, budget and distribution.Received Retail Presentation Excellence award. 2002 for initiating sustainable apparel fixture program.Awarded Milestone Performance Award, February 2000.

Portland, Oregon Area

Managed multiple marketing and event-related projects, including print advertising, retail, catalog, redesigns of the website and IDEA event booth, and company representative at the Hawaii Ironman. Completed all projects on-time and within budget. When the company was sold and relocating to Boston, accepted position on Nike's U.S. retail team.

Manager of advertising projects from briefing to creative execution. Key liaison between advertising agency, region and NIKE internal departments. Supervised and redefined the Global Traffic Coordinator position, which handled the flow of advertising materials. Oversaw billing process. Influence and negotiation skills used in securing athletes, products, and other elements essential for television and print advertising campaigns. In midst of corporate restructuring, picked up unfinished… Show more Manager of advertising projects from briefing to creative execution. Key liaison between advertising agency, region and NIKE internal departments. Supervised and redefined the Global Traffic Coordinator position, which handled the flow of advertising materials. Oversaw billing process. Influence and negotiation skills used in securing athletes, products, and other elements essential for television and print advertising campaigns. In midst of corporate restructuring, picked up unfinished campaigns and brought them to successful resolution, including World Cup in-store/direct marketing piece. Presented concept to U.S. retail and adapted to U.S. market. Six-week assignment to Asia Pacific headquarters in Hong Kong to ensure seamless execution of multiple campaigns. Show less

Created press kit, employee manual and customer brochures to introduce ethanol-blended gasoline. Designed and analyzed customer survey database. Responded to customer concerns and complaints. Evaluated and streamlined office operations and expenses.

B.A., Economics

Activities and Societies: Varsity field hockey team, intramural soccer College of Arts and Sciences

Education record

Activities and Societies: Field Hockey, Basketball, Lacross - Varsity Class Secretary/Treasurer - Junior & Senior year Philamonian.