• Developing, evaluating and updating content, privacy and data policies• Strategic communication, engagement and advocacy with government entities, civil society and other key stakeholders• Educating and building trust with users about Bondee’s policies• Monitoring industry trends and risks, and providing guidance and strategic insights

Providing feedback and advice on curriculum and activities as well as perspective on issues, trends and developments in the industry

• Led strategic relationships with politicians, governments, and campaigns across the Asia-Pacific. Namely in countries such as Australia, Hong Kong, Malaysia, Myanmar, New Zealand, Pacific Islands, Pakistan, Philippines, and Singapore. • Worked with NGOs/CSOs across Asia-Pacific in the civic engagement, human rights, safety, and counter speech spaces• Led the team’s outreach strategy around elections in the region. Key elections worked on - Australia, Hong Kong, New Zealand, Pakistan… Show more • Led strategic relationships with politicians, governments, and campaigns across the Asia-Pacific. Namely in countries such as Australia, Hong Kong, Malaysia, Myanmar, New Zealand, Pacific Islands, Pakistan, Philippines, and Singapore. • Worked with NGOs/CSOs across Asia-Pacific in the civic engagement, human rights, safety, and counter speech spaces• Led the team’s outreach strategy around elections in the region. Key elections worked on - Australia, Hong Kong, New Zealand, Pakistan, Philippines, and Taiwan.• Acted as an external representative for Meta in press conferences, senate hearings and government meetings across a broad range of policy issues.• Worked with cross-functional teams to launch civic products in-region. This includes launching Facebook’s New Pages Experience to more than half a million Political & Government pages across Asia-Pacific markets. Show less

• Oversaw and supervised the team in implementing media and marketing communications plans across all platforms/channels for MCCY and helped to grow MCCY's social platforms by more than 600%.• Planned and developed marketing communication plans to raise awareness of MCCY’s policies and initiatives. Key campaigns involved the SEA and Para Games 2015 in Singapore and the launch of the National Gallery Singapore, • Facilitated inter-agency coordination of marketing communication plans… Show more • Oversaw and supervised the team in implementing media and marketing communications plans across all platforms/channels for MCCY and helped to grow MCCY's social platforms by more than 600%.• Planned and developed marketing communication plans to raise awareness of MCCY’s policies and initiatives. Key campaigns involved the SEA and Para Games 2015 in Singapore and the launch of the National Gallery Singapore, • Facilitated inter-agency coordination of marketing communication plans across more than 5 of MCCY's Statutory Boards and Agencies. Show less

• Developed and implemented strategic B2B marketing plans for IHG's portfolio of brands to drive revenue, brand preference and market share growth in the region• Analysed data, trends and insights to build appropriate business marketing strategies and tactics for the brands and regions.• Implemented and managedclear tracking and measurement systems to quantify returns against marketing investments that result in continuous improvement and effective resource optimisation

• Developed and implemented direct, loyalty, CRM, online and social marketing initiatives that drove revenue for hotels within the IHG portfolio of brands in Asia, Middle East & Africa. This led to the Hotel Program of the Year (Middle East & Asia/Oceania) award at the 2013 Annual Freddie Awards.• Analysed customer data and segmentation to build appropriate marketing communication plans, and initiate measures to enhance marketing efficiency• Developed new integrated work and… Show more • Developed and implemented direct, loyalty, CRM, online and social marketing initiatives that drove revenue for hotels within the IHG portfolio of brands in Asia, Middle East & Africa. This led to the Hotel Program of the Year (Middle East & Asia/Oceania) award at the 2013 Annual Freddie Awards.• Analysed customer data and segmentation to build appropriate marketing communication plans, and initiate measures to enhance marketing efficiency• Developed new integrated work and planning processes across IHG's sales & marketing division in region to optimise ways of working across functional teams Show less

• Managed the marketing team, overseeing strategic planning and direction for NHB’s domestic and overseas marketing• Regular reporting and presenting of marketing overview to political office-holders and Permanent Secretary • Managed national marketing campaigns such as International Museum Day and Explore Singapore! Including ATL, BTL, PR, Online, Events, Branding, promotions, etc. which drew record numbers and engagement for both campaigns.

• Liaison between client and agency• Strategic planning and execution of Advertising/Branding/Recruitment campaigns• Event conceptualization and management• Provide art/creative direction

- Course Commander and instructor of Reconnaissance courses. Scouts, BRC and Recce Commander Courses. - Responsible for the training, morale, health and well-being of the men under my command.- Designed and administered military and training Doctrines for ISO 9002 certification.