Copywriter
World Travel Holdings
• Wrote to promote travel packages and cruises across 6 separate mass-market and luxury brands, each with differences across brand voice• Conceived, branded, and wrote for “Ocean Views” cruise blog; it accumulated over 1 million views within its first 15 months• Produced original, creative copy for print, websites, email, and social media that drove consumers to engage with brands • Worked to deliver cross-platform customer engagement across websites, blogs, Facebook, and Twitter• Helped to research SEO and marketing trends, writing to increase visibility and develop a more compelling narrative across a variety of media