Ryan Davis Email & Phone Number

Carbondale, Colorado, United States

Salt Lake City, Utah, United States

• Manage a portfolio of mid-tier retail sporting goods accounts totaling $2 million in revenue in 2022 (a 42% increase year over year).• Grow business within existing accounts through introduction of new products and new brands including several accounts that have grown 100-500%.• Successfully re-established business in previously lost accounts.• Manage and develop customer relationships with buyers and retail account owners and management.• Conduct training and product knowledge clinics

Park City, Utah, United States

• Sales management: Hired, onboarded, and developed a strong team of 12 western region sales representatives (including both POC-employed and independent sales reps/agencies), and created well-developed sales plans, aggressive territory goals in revenue and distribution, and regular communication processes to build loyalty and ensure goals were met.• Territory management and growth: Managed POC’s western US sales territory including 600 specialty retail dealers totaling $10.2 million in estimated 2021 revenue. Under my management from 2018-2021, the territory demonstrated steady revenue growth totaling 139%.• Brand integrity: Responsible for maintaining minimum advertised price (MAP) policy and enforcement in-store and online to ensure brand integrity across all channels. Selected and managed TrackStreet as the vendor to help monitor and enforce MAP. • Amazon sales: Responsible for creating a more robust, competitive, and stable environment for POC on Amazon by moving from 1P (direct sales to Amazon) to an Amazon partner (Netrush) to control pricing and content more efficiently. Managed and grew Netrush account by 230% over four years. Created and enforced a strict Amazon pricing policy to stabilize pricing on the platform. Hired a POC-employed 3P business development manager to update Amazon and other 3P marketplace strategies moving forward.• Continued to operate and own the NuORDER B2B platform improvements and updates.

Park City, Utah, United States

• Wholesale e-commerce B2B platform launch and ongoing management: From initial proposal to a two-way ERP integration, I was entirely responsible for the project management, content creation, promotions, look and feel, order processing, and training of staff, reps, buyers and shop owners, of POC’s wholesale e-commerce platform, allowing retail accounts to shop, check order status and track orders for POC products. Owned and managed the day-today relationships with POC IT and NuORDER for continuous improvements, back-end development and issue resolution. Collaborated with the brand team for image management and catalog creation. Achieved a nearly 100% adoption rate through user education and training.• Team management: Managed a team of four dealer/customer service reps responsible for supporting POC’s dealer base and customer needs. Played an integral role in training POC’s first-ever employee sales rep for the intermountain territory. • Directly managed house accounts like QBP and Bikes and More (Mexican distributor) • Sales reporting: Developed quarterly and annual reports for the field to track sales, understand performance, and identify opportunities.• Responsible for other special projects as needed including offline order forms, product build sheets for point-of-sale systems, MAP policy updates, and special wholesale promotions.

Salt Lake City, Utah, United States

In my position as Team Leader for Inside Sales and Sales Operations for POC North America, I partnered with more than 15 outside sales representatives to manage sales to POC dealers in the Western United States. On a bi-monthly basis, I reported sales to POC and Black Diamond management and executives to ensure budgets and goals are met. In the three years Black Diamond Equipment owned POC North America, we were able to maintain double-digit sales growth. In addition to inside sales, I assumed an operations role to track order placement, processing and shipment to ensure orders were fully executed and the highest level of customer satisfaction was maintained. I played a key role in implementing POC's B2B web-based catalog by developing catalog content and training the sales force. Black Diamond Equipment (NASDAQ: BDE) is a global manufacturer of equipment for climbing, skiing and mountain sports. POC is a company owned by Black Diamond that specializes in innovative, protective gear and clothing for gravity sports and athletes including skiing and cycling.

Park City, Ut