• Overhauled a website for consulting, immigration services which generated hundreds of traffic in the span of 2 weeks• Leveraged customers’ feedback and analyzed website traffic, Meta Ads key metrics such as reach, impressions and clicks to optimize marketing campaign• Led a marketing campaign on company’s social media accounts to promote immigration laws and regulations to foreigners resulted in double the amount of new customer leads • Sharpened creativity and organizational skills through the website redesign• Coordinated the creation of marketing materials, including social media posts and stories

• Developed short-term and long-term marketing strategies for PAC to recruit foreign students • Utilized concise PowerPoint presentation to introduce to parents and students about the school• Planned and organized summer camp trips for Vietnamese students in Canada • Consulted regularly with different agencies in Vietnam to stay up to date with the current trends in studying abroad• Generated marketing materials across all channels, including social media posts and stories during special holidays like Valentines and Christmas which increase students’ engagement

• Designed promotional banners and pictures for wine tasting events and selling campaign which generate a 10% growth in sales during the holiday seasons• Collaborated with the design team and sales team to develop multiple promotional wine packages and setting up the price • Sharpened communication skill through monthly customer discovery with 10 major clients in order to improve the packaging and the user experience on RADA’s website• Analyzed RADA customers’ experience through feedback and purchasing pattern to develop a more suitable wine inventory for wholesalers and retailers