Client relationship quality has never been more important than it is today. But how can we measure the quality of a one-to-one business relationship? Ryan has spent the past five years researching this at Doctorate level, to define the factors that contribute to high quality B2B relationships. This involved conducting in-depth interviews with CxOs from FTSE 100 companies, including leading banks, retailers and petroleum companies. They explained specifically what the best partners they have ever worked with did that was so different from the rest, but also what the best individuals they have ever worked with did that made the partnership so uniquely successful. The output is a comprehensive model defining six components of Relationship Capital (self-orientation, ability, effectiveness, honesty, commitment and benevolence), which must be applied in unison and must be underpinned by a strong work ethic. The research showed that along with all of this, to maximize the chances of relationship success, communication should also be adapted to suit the personality profile of the individual.Ryan comes with over 20 years of sales experience, specialising in how to leverage relationships to grow large accounts faster, to increase the win rate of strategic deals and to penetrate prospect accounts more effectively