End-to-end brand development, from concept to execution, encompassing brand guidelines, an external website, a customer-centric admin area and their customer application, enhancing the overall product experience.

Investigated current user experience on NRS systems through research and a thorough accessibility analysis. Based on the results, I created user personas and their customer journey mapping and proposed redesigns.

Plan the user experience for websites, mobile apps, intranet and web applications for the business.This role involved leading the people in the team, making sure they had all the appropriate tools and processes to deliver the best product and being in charge of the workload, working with the wider business to ensure targets were met.

Design user experiences and user interfaces, create prototypes and testing processes for internal platforms (peers) and external public channels – ensuring consistency across all channels.

Co-founder of Portal do Dog, the biggest website about dogs in Latin America with an average of 2.5 million users every month and a facebook page that has more than 2.2 million likes. News, special interviews, articles about wellbeing, amazing videos, entertainment and much more.http://portaldodog.com.br

Create a user-friendly and modern white-label fully responsive platform for Betfred.

Create compelling, customer-focused design work for Tesco PLC. My work involved setting guidelines for user interfaces, supporting user experience projects and designing entire digital environments to support online trading and campaigns.

While working for Cortisso, an accommodation company in London, I was responsible for rebranding the entire company's visual communication and redesigning their online presence.

Co-founder and Senior designer at Manada, a Brazilian digital agency specialised in creating web sites and online experiences. I was responsible for planning and designing user experiences, interfaces and developing a wide range of web sites and applications for the most varied accounts.