Sambuddha Saha Email & Phone Number

Australia

I offer research, insights, and strategy, with a focus on defining customer-centric opportunities around: + the evolution of car into the software-defined vehicle + smoothing the transition to electrified mobility + developing sustainable urban mobility behaviors & ecosystems + building omnichannel customer relationships for retail, support, and ongoing.

San Francisco, Stockholm, Göteborg

At Volvo Cars, I worked across disciplines integrating strategy & design in order to enhance our understanding, foresighting, and product & system design in response to structural changes in the industry and evolving customer needs & opportunities. Key initiatives included strategic frameworks for: + Exploring and defining the next generation of driver &.

San Francisco, New York City

Worked with startups in fashion and employee success to develop their early-stage consumer experiences. At Glint – a next-generation organizational development platform, now part of LinkedIn – I led the design of the self-service capability for their rapidly-growing customer base.At Topology Eyewear – premium eyewear individually-crafted to fit your face.

San Francisco

We built Cult Collection as a fashion community for consumers to discover, express, and shop their style. Users could browse fresh inventory from the brands & stylists they loved, remix looks that inspired them, create their own looks, and connect to retail to keep their personal style fresh and on-point.

San Francisco

At OpenTable, I worked with the Restaurant Solutions team on a range of strategic and delivery programs: + Strategic opportunity definition around key capabilities – the restructuring of their restaurant on-boarding strategy as the shift to consumer hardware changed the economics of onboarding, ease of trial, time to onboard, and the operations model for.

San Francisco

At Digitas, my role was to bring a customer-centric perspective to the creation of digitally-driven advertising programs.clients – eBay, GM, Taco Bell

San Francisco Bay Area

At Telenav, I built & led the team designing Scout, a daily personal navigator – integrating guidance, maps & traffic, and local search & discovery into a seamless mobile and in-car experience – which ranked amongst the most-downloaded apps in the Navigation category. We developed and implemented concepts to improve situational awareness, ergonomics, and.

Chicago, Atlanta & Detroit

At SapientNitro/PublicisSapient, I led integrated design teams – tying together user research, concept exploration, requirements development, brand expression, and experience design activities to deliver solutions which achieved their business objectives by focusing on user needs and desires. clients – Coca-Cola, Home Depot, Target, GM, Manheim.

Atlanta

At The Coca-Cola Company, I worked on the product innovation team developing the Freestyle fountain dispenser – a digital beverage platform offering 100+ flavors – tying together the brand expression and the digital, industrial & operational design to deliver an holistic, intuitive and delightful customer experience..

Amsterdam

At EzGov, we built online citizen-enablement transactional applications for government agencies – e.g. tax filing, benefits claim & disbursement, etc. clients – Inland Revenue (UK), US Dept. of Customs

New York City

At IconMediaLab, I art-directed creative teams working on award-winning projects, including the Prada Broadway Epicenter Store. Launched in 2001, the store was a pioneering example of a multi-channel retail experience – using digital content & technology to enhance the high-touch experience of the luxury brand by bridging gaps in the shopping process.

New York City

At Hearst Interactive, we worked with a diverse range of media properties in the magazine, book publishing, broadcast, and entertainment & syndication divisions of Hearst to develop editorial, marketing, and community properties through which they could engage with their readers & viewers more directly.clients – Esquire, Harper's Bazaar, Avon Books, King.