Event Design | Data Visualisation & Social Media | Video ProductionEvent Design:- Worked with the Industry Design team & B2B Marketing to design the experience at the New York Times suite for the US Open Championships. - Contributed to creating the digital invitations, a gallery wall mockup with photo frames, Athletic branded tennis balls for the event, a bathroom mirror decal, a scarf mockup, food label cards, and a thank you card.- Worked with a freelance Illustrator named Rob Wilson to create illustrations for the branding.Data Visualisation & Social Media:- Created visually engaging data-driven social media posts for the official New York Times Advertising LinkedIn & Instagram.Video Production:- Ideated and created promotional short form content for internal events.

Editorial Design | Photography | Graphic DesignEditorial Design:- Designed editorial spreads for SVA’s ContinuED Winter 2024 Newsletter, the Interior Design Exhibition Booklet 2023, and SVA Style Spring 2024.Photography:- Shot and curated a photo essay for a spread in SVA Style Spring 2024.Graphic Design:- Designed tote bags for the SVA BFA Design and Advertising departments.

Advancing Creativity, Inspiring Futures Together.The Media Club is a dynamic community dedicated to advancing creativity and empowering emerging talent in the fields of design, illustration, interaction, and motion.With a mission to inspire, create, and connect, The Media Club offers a wealth of opportunities for creative minds to showcase their work, network with industry professionals, and learn from experienced experts. Through project showcases, inspiring talks, educational programs, and exclusive networking events, members of The Media Club gain not only visibility but also invaluable insights that elevate their creative careers.As a club that believes in the limitless potential of creativity, The Media Club encourages collaboration, mentorship, and innovation. Whether you're a student or a professional, The Media Club welcomes you to join this supportive community where your ideas can flourish, your skills can evolve, and your passion can lead to a brighter creative future.

Packaging Design | Art Direction | Social Media Marketing | Graphic Design
Packaging Design and Art Direction:
- Designed packaging for Asaya, a brand dedicated to Melanin Rich skincare, contributing to the visual appeal and brand identity of their moisturizer and sunscreen products.
- Art-directed compelling social media photos for Asaya, ensuring that their brand message was effectively communicated through captivating visual content.

Social Media Marketing and Graphic Design:
- Created engaging social media posts and grids for Anaar, an Indian bridal sneaker brand, attracting and retaining their target audience on Instagram.
- Attended New York Fashion Week with Anaar, contributing to the creation of engaging social media content that captured the event's essence, and highlighted current fashion trends ultimately increasing brand visibility and engagement during the event.- Ideated about social media concepts for Anaar, aligning the brand's unique identity and style.
- Contributed to reel ideation, exploring innovative ways to tell brand stories through dynamic content.Brand Strategy:- Contributed to brand strategy discussions and explored the initial stages of brand development through packaging and design.

Organizational Skills | Graphic Design | Social MediaOrganisational Skills:- Organised and collated the Beatrice Wade, Ade Hogue, and Ezhishin scholarship applications, ensuring efficient processing and easy access to important information.- Demonstrated ability to work with large volumes of content by organising and categorising TDC69 PDFs, both images and spreads.- Leveraged creativity to organise and size the Ascenders 2023 competition’s past winners and judges' work for effective use on social media channels.Graphic Design:- Helped design engaging panels, web assets, and social media content for Ascenders 2023.- Crafted both static and motion graphics to effectively promote Ascenders 2023 and TDC initiatives, capturing the attention of diverse audiences.Design for Social Media Content:- Conducted thorough research and sizing of social media assets, ensuring optimal visual representation across different platforms.

IllustrationIllustration:- Utilized my skills in both digital and hand-drawn techniques to create illustrations for Ms Natasha Mehta.- Leveraged Procreate, a powerful digital art tool, to bring creativity and precision to the illustrations, ensuring high-quality and visually striking artwork.Client Collaboration:- Translated concepts and ideas into captivating illustrations, ensuring client satisfaction and delivering artwork that exceeded expectations.

Brand Development | Social Media MarketingPitch Development and Brand Development:- Collaborated with the New Business Development and Marketing Team to create pitches for brands.- Ideated with graphic design professionals to bring fresh perspectives on brand identity.Creating Assets and Social Media Marketing:- Worked closely with the New Business Development and Marketing Team to create visually appealing assets for presentations.- Contributed to the official Landor & Fitch India Instagram and LinkedIn pages by creating engaging and relevant content.Professional Development:- Actively participated in client interactions by shadowing client managers and design professionals, gaining insights into effective client communication and building strong professional relationships.- Developed a solid understanding of the industry by observing and learning from experienced professionals, continuously enhancing my knowledge and skill set.

Social Media MarketingSocial Media Marketing:- Utilized design tools such as Procreate and Photoshop to create visually appealing posts and stories for the company's future social media content. These assets helped enhance brand visibility and engagement across social platforms.- Shared concepts and ideas for the company's future social media posts, contributing to the creative direction and strategy.Professional Development:- Shadowed graphic design professionals to gain valuable insights into the best practices and approaches in the field.