· Increased revenue the first year via implementation of a new business strategy.· Negotiated with vendors to create a mutually beneficial agreement and implemented new, efficient assembly processes, resulting in a decrease in production costs.· Manage long range planning and product management for over 180 products, third-party contracting, technology projects, and personnel.· Ensure the company has sufficient resources (e.g. personnel, material, equipment) to perform its goals fully and promptly.· Developed a comprehensive company budget and perform quarterly budget analysis.· Manage SMART inventory, ordering processes, in-stock position, pricing integrity, merchandising, labor, expense control and other operational processes to company standards.· Demonstrate and role model exceptional customer service exceeding customer expectations; ensure employees greet, assist, provide efficient service and thank customers in a prompt, courteous, friendly, business-like manner in order to promote company image as a service-oriented operation.· Work one-on-one with stakeholders all over the world to understand their specific needs and designed products/product packages that met and often exceeded their expectations.

· Developed and implemented a comprehensive communications strategy that resulted in an increase in website traffic and a growth in social media interaction.· Managed a successful rebranding campaign, including the development of new messaging and visual identity, leading to an increase in brand recognition and a growth in customer loyalty.· Offered pricing and feature recommendations to management and cross-functional teams.· Managed all media and advertising, customized and maintained website, recorded and produced product videos, and designed and managed trade show booths.

· Developed and implemented comprehensive communications strategy to ensure the non-profit organization’s messages were effectively communicated to its target audiences.· Managed the organization’s website, social media accounts and other digital channels.· Created and distributed press releases, media advisories and other materials to promote activities and initiatives.· Developed and maintained relationships with media outlets and other stakeholders.· Created and managed content for internal and external communications, including newsletter, brochures and other materials.· Stayed up-to-date on industry trends and best practices.