As co-founder of RedwoodRISE Ventures, I play a pivotal role in shaping the company's trajectory. Responsible for creating all sales and marketing design materials, crafting our brand and social strategy, and securing strategic partnerships, I contribute to our mission of assisting startups in launching and scaling effectively. Our focus revolves around implementing robust business infrastructure and precise growth projections, providing investors with insights to de-risk or qualify their investments, and empowering founders to transition into operational leadership roles.

As CEO and business strategist, I've led transformative initiatives for over 20 businesses and startups, bridging the gap between their current state and future objectives. Notable achievements include: Spearheading a studio's internal restructuring, projected to boost annual sales by $700KExecuting a strategic brand overhaul for a local distilleryStrategizing sales and brand presence for a national alcohol companyGuiding a local startup to launch with a project a 6-figure year, achieving success a year ahead of scheduleManaging multiple client and creative team relationshipsOverseeing accounting, hiring, strategic growth, and systems

 Project management for the entire print, communications, and digital team Establishing a new project management software Training team members and coworkers on new processes and procedures Maintaining and developing brand standards. Identifying opportunities to develop and implement new initiatives. Developing new processes and procedures to enhance the brand. Monitoring brand tone, media wellness, and public relations. Ensuring the balance between creating new sustainable practices, upholding a well-defined culture, and maintaining vendor and community relationships. Working to document, improve, and enhance the effectiveness and efficiency of departmental procedures. Managing multiple projects simultaneously from conception to implementation and review. Overseeing workflow, completion, and communication of projects for multiple employees. Assisting with the management of external and internal communication. Engaging leadership to be involved in new initiatives and community service Managing incoming sponsorship, community engagement, and company promotional requests. Scripting, recording, editing, and posting strategic internal communication videos. Assisting with graphic design and website management. Working on the implementation and communication of a company-wide diversity and inclusion initiative. Actively working to ensure proper representation and inclusion in all marketing materials.

 Planning, facilitating, managing, and executing successful engagement and community outreach events. Ensuring strategies are successfully implemented into working events and programs.  Collaborating with the board and executive leadership to develop strategic marketing initiatives including the implementation of multiple social media platforms. Supporting the volunteer and stakeholder network by providing needed marketing materials, direction, and implementation strategies Creatively drafting and directing public relation campaigns and strategies.  Cultivating relationships with large and small-scale companies and community groups. Maintaining positive relationships with key stakeholders.  Ensuring the proper equity and inclusion of culture and diversity in all marketing and public relations. Supporting the implementation of school programs. Using Greater Givings, Give Smart, and Word Press to create engaging and compelling website content. Overseeing a team of volunteers and select staff. Implementing search engine optimization strategies.  Consulting on the direction and strategy for development and expansion. Using learned organizational theory to implement strategies and procedures for engagement within our target population. Designing all print, web, and electronic marketing and engagement materials. Running healthy snacking workshops during reading events.

 Creating and implementing outreach and engagement wellness programs geared towards new mothers. Evaluating needs and wants of target audience. Facilitating public meetups, yoga classes, and wellness education events. Designing and manage website, social media, blog, and online store. Developing partnerships with local physicians and wellness professionals. Interviewing subject matter experts for blog posts and social media content. Evaluating the effectiveness of marketing, outreach, and engagement opportunities. Developing and pitch ideas for wellness programs, guest speakers, and engagement activities. Supporting Director in the successful launch of the business.

 Developing long and short-term strategies for building capacity and increasing community engagement. Evaluating the strength and limitations of existing wellness programs. Working with key community stakeholders to better understand the target communities.  Holding forums and outreach programs to gather data and input from the community. Cultivating relationships with community partners to implement healthy eating and cooking workshops. Working across multiple teams and managing staff projects to properly implement the strategic plan. Starting multiple community gardens at retirement centers, local churches, and community properties. Engaging community members in garden building projects. Creating meaningful and engaging nutrition education material. Managing and implementing a mobile market responsible for bringing price adjusted fresh foods and vegetables to food insecure areas and assisted living homes. Analyzing food insecurity data for the area. Serving a diverse population and working to ensure an equitable space and opportunity was provided for them to voice their opinions and concerns. Working to create a collective impact with multiple community partners and using our lens of equity and inclusion to determine how to better serve the community

Duties included:• Assisting with planning, setup, and breakdown of weddings and events• Coordinating and managing staff and staff duties at weddings andevents• Design and coordination of displays• Providing friendly and professional customer service• Collecting and managing payments• Assisting with design and creation of centerpieces• Researching, organizing, and pricing of inventory• Arranging merchandise in a clear and attractive manner

 Working with the local kindergarten, elementary, and middle school to teach healthy eating habits and wellness practices. Creating school gardens and working with local Peace Corps volunteers to teach the children about food harvesting and cultivation. Teaching the English words for food, garden insects, and commonly used phrases. Working with the local parent’s group to develop sustainable at home healthy eating practices. Building relationships with the school administrators and local farmers to provide fruits during snack time. Teaching community yoga and mindfulness practices.

Duties included:• Continually implementing outreach efforts to increase volunteer and philanthropic growth opportunities• Facilitating on-campus philanthropic and volunteer events• Creating and implementing marketing strategies and materials• Working closely with student organizations to help them make animpact in the community• Participating in and designing community outreach programs• Assisting in trainings and workshops• Working with large community partners to cultivate awareness

 Redesigning the strategic university engagement plan. Working with clubs and local organizations to increase awareness, training, and engagement. Doubling the donation goals for the year. Creating a handbook and implementation program for each subsequent intern. Managing monthly blood drives. Creating and giving training to volunteers. Teaching donor engagement activities to increase commitments and follow through.

 Helping to develop and build programs, branding, and funding. Creating strategic planning initiatives to engage the disability community and determine how best we could serve their needs. Kickstarting awareness and inclusion initiatives within the local schools and university. Building relationships with the local university recreational therapy and philanthropy departments to cultivate volunteer engagement. Managing all volunteer communications and outreach. Developing and implementing a new 5k race, corporate luncheon, and golf tournament to increase fundraising dollars. Successfully working with the Director to double the size of the population served. Managing a small staff and 200 volunteers each weekend during accessible baseball season. Implementing new strategies to increase engagement and awareness at events. Working with board members and community stakeholders to develop new strategies for outreach and programs where we bring services to the disability community. Developing board engagement activities. Managing the media relations marketing plan and media visits. Giving presentations on resource offerings, educational services, and volunteer opportunities to varying audiences. Cultivating relationships with large and small-scale corporate companies and community groups to increase fundraising efforts and accessibility

Duties included:• Planning and implementing Kid Zone activities and Kid’s Race • Marketing for the event• Managing volunteer numbers and duties• Leading the Kids Dash• Working with the Carolina Hurricanes for marketing strategies • Being in charge of race-day setup and breakdown