Freelance Copywriter
CurrentI offer high-quality SEO content in the following areas: blog and article writing, case studies, e-newsletters, email campaigns, press releases, leave-behinds, website and landing page content, white papers and ebooks. I am currently Content Marketing Manager for nonprofit solar financing company CollectiveSun (https://collectivesun.com/blog/) and solar industry educational site Solar Academy. Experience also includes working with companies like naak, Aurora Solar, APOC and A&R Solar around content creation and ideation to support their online marketing efforts. For naak worked as Marketing Manager with tasks that included: multiple email campaign management via MailChimp and HubSpot, social media content management, blog and press release writing and rewriting, leave behind editing, landing page and website content composition, contact management, workflow development, targeted industry research. I help companies use content to drive prospects to their websites and distinguish themselves as authorities in their respective industries. I create content that simplifies issues that are barriers during the sales process, educates prospects and creates multiple touch points for customers to give reviews and referrals.My copywriting for the solar industry taps the insights I gained over the past two years interviewing solar installation business owners, customers and industry experts about their observations, goals and pain points. I blog about the particular needs and concerns of solar companies. My e-newsletter looks at pressing issues in the industry, featuring article roundups and special research reports on relevant topics like time of use, energy storage and solar energy marketing.