Sarah Boyd Email & Phone Number

Cambridge, United Kingdom

An independent brand communications and strategy specialist working directly with end clients as well as alongside research or creative agencies. Current clients include Acacia Avenue, the magnetic collective, Reverb Research and Engage Research. I work flexibly, both leading projects and supporting them as required.Some examples of recent projects:Exploring the role of carbon offsetting and NCS in industrial and commercial businesses for bpGuiding the most impactful pack designs for consumer product launches for INEOSCreative development for a new ad campaign for GuinnessHelping improve the online business banking experience for BarclaysI am a highly experienced moderator (Unilever accredited) and am as comfortable conducting large workshops as I am individual depths or online panels.I work in both the consumer and B2B sector and have extensive experience in international research.

London, United Kingdom

Responsible for leading UK and international qualitative projects and shared responsibility for running the qualitative department. Led a wide variety of projects from brand strategy to segmentation to creative development to customer journey Clients included BNP Paribas, Eurostar, HSBC, More Th>n, learndirect, Marks and Spencer, Robinsons and MicrosoftConsolidated international experience conducting global projects in markets such as Japan, Australia and Dubai

London, United Kingdom

Windsor

Consolidated key project management skills across both UK and international projects. Key clients included Canon, Tesco and Cadbury

London, United Kingdom

Progressed quickly from Research Executive to Research Manager in the International Qualitative team. Conducted extensive research in France and Germany (moderated in local language) as well as other global markets. Clients include European Central Bank, Shell and The Economist