Sarah Mcwilliams
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Sarah Mcwilliams Email & Phone Number

National Events Manager at Mark Anthony Group
Location: Vancouver, British Columbia, Canada 15 work roles 3 schools
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Current company
Role
National Events Manager
Location
Vancouver, British Columbia, Canada
Company size

Who is Sarah Mcwilliams? Overview

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Sarah Mcwilliams is listed as National Events Manager at Mark Anthony Group, a with 1179 employees, based in Vancouver, British Columbia, Canada. AeroLeads shows a matched LinkedIn profile for Sarah Mcwilliams.

Sarah Mcwilliams previously worked as National Events Lead at Mark Anthony Group and Communications Specialist at Mark Anthony Group. Sarah Mcwilliams holds Bachelor Of Kinesiology, Kinesiology And Exercise Science from The University Of British Columbia.

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Mark Anthony Group

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Profile bio

About Sarah Mcwilliams

I am a passionate event professional who loves to create unforgettable experiences that bring people together. As a self-motivated, critical thinker, I thrive in dynamic work environments and can adapt to changes on the go. With over ten years experience in event planning and management, I combine exceptional attention to detail and planning skills with creativity and an eye for style. Things I love: travel, food and DIY projects.

Current workplace

Sarah Mcwilliams's current company

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Mark Anthony Group
Mark Anthony Group
National Events Manager
Vancouver, BC, CA
Website
Employees
1179
AeroLeads page
15 roles

Sarah Mcwilliams work experience

A career timeline built from the work history available for this profile.

National Events Lead

Current

Vancouver, British Columbia, Canada

The Mark Anthony Group of Companies is one of North America’s most diversified and successful private beverage companies focused on the alcohol beverage sector.The National Events Lead is responsible for leading the high level strategy and planning of major events nationally, while implementing a consistent and streamlined event process across Canada. The National Events Lead works with all key stakeholders to drive sales and create positive impressions to help build Mark Anthony’s profile as Canada’s premiere alcohol beverage company.

Jun 2022 - Present

Communications Specialist

The Mark Anthony Group of Companies is one of North America’s most diversified and successful private beverage companies focused on the alcohol beverage sector.The Communications Specialist is responsible for leading the strategy, planning and execution of the industry’s highest quality consumer and trade events with a goal to drive sale and create positive impressions with all key audiences. The Communications Specialist also supports on all internal and external communications and media programs including media relations, content management, reporting, and sponsorships to build national brand awareness and increase market share. o Work with Manager, Communications, to drive PR initiatives, campaigns and media relations.o Manage media sample drops and track results.o Develop copy and content for internal communication on PR wins.o Track media coverage and produce Media Coverage Reports for use in Quarterly Business Reviews.o Lead event project management through development of comprehensive project timelines o Manage visual branding elements to support event objectiveso Prepare and present detailed event proposals, manage budgets and develop plans for execution.o Negotiate vendor contracts and develop strong supplier relationshipso Assess each event and reporting on the ROI, key wins, losses and opportunities for improvement.o Build and maintain relationships with key stakeholders – customers, partners and vendors.

Oct 2020 - Jun 2022

Event Specialist

Vancouver, Canada Area

The Mark Anthony Group of Companies is one of North America’s most diversified and successful private beverage companies focused on the alcohol beverage sector. The Event Specialist is responsible for leading the strategy, planning and execution of the industry’s highest quality consumer and trade events with a goal to drive sales, create positive impressions with all key audiences (customers, consumers, media, etc.) and to build Mark Anthony’s profile as Canada’s premiere alcohol beverage company. o Prepare and present detailed event proposals, manage budgets and develop plans for execution. o Maintain annual Event Calendar and develop robust plans to ensure events are executed on-time and on-budget and with the highest degree of professionalism and success. o Negotiate vendor contracts and develop strong supplier relationshipso Develop and disseminate event collateral event supplies, printed materials and POS materials.o Assess each event and reporting on the ROI, key wins, losses and opportunities for improvement. o Be informed of in-trade activities, including pricing, programming and focus of efforts/route to market, and align events plans where applicable. o Build and maintain relationships with key stakeholders – customers, partners and vendors. o Work closely with Sales and Marketing on sponsorship opportunities, identifying potential revenue streams and negotiating agreements in the company’s best interest. o Liaise between Public Relations, Trade and Brand teams to develop creative collateral as necessary

Sep 2019 - Oct 2020

Principal Planner

Current

Vancouver, Canada Area

Taffete Designs is a boutique event styling firm specializing in whimsical and romantic event design. Whether you are planning your dream wedding, corporate event, fete or photoshoot, we love bringing your visions to life. Our inventory of on-trend items and a charming portfolio inspires each event we design. Operational ResponsibilitiesCarry out day-to-day functions within the company such as email correspondence with clients, coordination with external vendors and meeting with new clients. Responsible for the restructuring of client file organization, reorganizing warehouse operations and drafting new client documents. Ensure inventory is up to date and prepare inventory items to go out for events. Responsible for recruitment, hiring and staff training. Design ResponsibilitiesPrincipal designer who generates and presents original and creative event design ideas to prospective clients. Responsible for continuing correspondence throughout the planning process. Team leader in overall event styling and day-of event set-up and take-down. Contribute to Taffete Designs social media.

Jan 2016 - Present

Associate Designer | Director Of Operations

Taffete Designs

Vancouver, Canada Area

Taffete Designs is a boutique event styling firm specializing in whimsical and romantic event design. Whether you are planning your dream wedding, corporate event, fete or photoshoot, we love bringing your visions to life. Our inventory of on-trend items and a charming portfolio inspires each event we design. Operational ResponsibilitiesCarry out day-to-day functions within the company such as email correspondence with clients, coordination with external vendors and meeting with new clients. Responsible for the restructuring of client file organization, reorganizing warehouse operations and drafting new client documents. Ensure inventory is up to date and prepare inventory items to go out for events. Responsible for reviewing resumes and heavily involved in hiring. Design ResponsibilitiesDesign and present event proposals to prospective clients and continue correspondence throughout the planning process. Assist with overall event styling and day-of event set-up and take-down. Contribute to Taffete Designs social media.

Mar 2015 - Dec 2015

Design Specialist

Taffete Designs

Vancouver, Canada Area

Taffete Designs is a boutique event styling firm specializing in whimsical and romantic event design. Whether you are planning your dream wedding, corporate event, fete or photoshoot, we love bringing your visions to life, Our inventory of on-trend items and a charming portfolio inspires each event we design. Assist with events on day-of through preparing inventory items, event set up, event take-down, and coordinating with external vendors.

Oct 2014 - Feb 2015

Creative Event Producer

London, United Kingdom

Kit and Caboodle is an exceptional creative design and events agency forbrands and discerning private individuals.Our dynamic team of designers and producers represent the best in the business when it comes to delivering event design, brand consultancy and innovative immersive experiences for a wide range of industries. We have the know-how and talent to create show-stopping events and emotionally compelling experiences that are unrivalled in their imagination time and again.• Account management: main client contact during live projects, follow up with clients between projects, and foster a strong relationship with new and existing clients• Full event management from conception to production• Design event visual aesthetic and guest experience • Source and manage suppliers• Manage budgets and lead on creative concepts for events worth up to £100k• Assist in New Business/Prospects research • Pre-event production • Day-of event management and production • Develop new business pitches including concept, mood boards and written copy• Present proposals to prospective clients in a dynamic manner• Develop online marketing materials and social media copy • Manage Karavanaoke hire jobs through enquiry to completion• Look for opportunities to upsell existing clients when appropriate

Nov 2018 - Jul 2019

Event Coordinator

London, United Kingdom

Kit and Caboodle is an exceptional creative design and events agency forbrands and discerning private individuals.Our dynamic team of designers and producers represent the best in the business when it comes to delivering event design, brand consultancy and innovative immersive experiences for a wide range of industries. We have the know-how and talent to create show-stopping events and emotionally compelling experiences that are unrivalled in their imagination time and again.• Account management: Maintain client relationship from initial contact to event production• Design look and feel of events • Source suppliers to bring designs to life• Manage budgets of up to £100k• Assist in New Business/Prospects research • Assist on event production • Assist on site with event production • Day-of event management• Develop presentations and pitches for new business for clients• Develop online marketing materials and social media copy with photos • Manage Karavanaoke hire jobs through enquiry to completion

Nov 2017 - Nov 2018

Event Coordinator

Outback Team Building & Training is the ultimate resource for trusted, flexible and fast team building and employee training solutions. We deliver fun and engaging activities for groups of all sizes across North America. It is our mission to make work less like work for 10 million people. Event Planning and ProductionDesign specific event courses, assist with event supply procurement and event preparation. Accountable for managing the shipment of event supplies and equipment. Responsible for the execution of the staff request process across all departments involved and resourcing for temporary staffing agencies. Coordinate travel arrangements for all events team. Review and submit contractor invoices and expense reports. Lead and host events as needed. Customer ServiceProvide assistance to customers with event planning and production. Carry out site and supplier visits. Assist with customer requests, meetings and event requests.

Aug 2016 - Nov 2017

Support Coordinator

Outback Team Building & Training is the ultimate resource for trusted, flexible and fast team building and employee training solutions. We deliver fun and engaging activities for groups of all sizes across North America. It is our mission to make work less like work for 10 million people.Support ResponsibilitiesFully responsible for generating invoices and following up with clients regarding payments. Assist with creating custom activities for clients. Timely and professional correspondence with clients via email and phone. Complete support requests from various departments including sales, marketing and events.

Feb 2016 - Jul 2016

Administrative Assistant

Outback Team Building & Training is the ultimate resource for trusted, flexible and fast team building and employee training solutions. We deliver fun and engaging activities for groups of all sizes across North America. It is our mission to make work less like work for 10 million people.Administrative ResponsibilitiesTimely and professional correspondence with clients via email and phone. Assist with maintenance of AR. Carry out day-to-day tasks related to office supplies and office coordination. Complete support requests from various departments including sales, marketing and events.

Nov 2015 - Jan 2016

Ubc Camps Office Manager

Vancouver, Canada Area

Customer Service Responsibilities Assist with client correspondence and registration processes. Addresses all client questions and concerns. First point of contact for staff who need assistance when resolving customer complaints.Administrative ResponsibilitiesResponsible for logistics and administrative work behind UBC Camps and UBC Camps International. Principal planner of programming for both the local and international camps and ensuring programming is within budget. Responsible for eblast marketing through iContact and assist with social media. Literate in Microsoft Suite.HR ResponsibilitiesHeavily involved in recruitment and selection processes. Involved in financial processes such as payroll, reimbursement, processing journal vouchers, QReqs and budgeting for programs. Coordinator of staff schedules including tracking of employee vacation and sick days. Plan and lead portions of employee training, specializing in behaviour management and customer relations.

Sep 2014 - Sep 2015

Ubc Camps Assistant Office Manager

Vancouver, Canada Area

Assisting in the day-today running of all aspects of UBC Camps administration. Responsible for client registrations, payment processing, filing, activity bookings, customer service on phones and email, registration, staff scheduling, weekly emails, eblast marketing, printing class lists, preparing transfer lists and website maintenance. Principal planner for UBC Camps International activities and meal orders. Assists with housing and other administrative tasks including registration, program questions, weekly emails and interactions with parents who are overseas.

Apr 2014 - Aug 2014

Ubc Camps Program Assistant

Vancouver, Canada Area

First point of contact for clients over the phone, via email and in person. Responsible for correspondence with clients and external partners, registration processes (via Class software), and monetary transactions. Primary planner of out-trips for UBC local camps and assisted with bookings for UBC Camps International. Fluent in Microsoft Office.

Sep 2013 - Mar 2014
Team & coworkers

Colleagues at Mark Anthony Group

Other employees you can reach at markanthony.com. View company contacts for 1179 employees →

3 education records

Sarah Mcwilliams education

Bachelor Of Kinesiology, Kinesiology And Exercise Science

Activities and Societies: Kinesiology Undergraduate Society, Kinesiology Orientations Leadership Team, Kinesiology Games Assistant.

Associate Certificate In Marketing Management - Event Marketing

Completed courses: Essentials of Marketing, Social Media for Business, Entertainment & Live Events, Sustainable Event Management, Event.

FAQ

Frequently asked questions about Sarah Mcwilliams

Quick answers generated from the profile data available on this page.

What company does Sarah Mcwilliams work for?

Sarah Mcwilliams works for Mark Anthony Group.

What is Sarah Mcwilliams's role at Mark Anthony Group?

Sarah Mcwilliams is listed as National Events Manager at Mark Anthony Group.

Where is Sarah Mcwilliams based?

Sarah Mcwilliams is based in Vancouver, British Columbia, Canada while working with Mark Anthony Group.

What companies has Sarah Mcwilliams worked for?

Sarah Mcwilliams has worked for Mark Anthony Group, Taffete Designs, Kit & Caboodle Ltd, Outback Team Building & Training, and Ubc Recreation.

Who are Sarah Mcwilliams's colleagues at Mark Anthony Group?

Sarah Mcwilliams's colleagues at Mark Anthony Group include Jamie Coo, Daniel Hand, Lea Celis, Tanya Trester, and Winnie Ye.

How can I contact Sarah Mcwilliams?

You can use AeroLeads to view verified contact signals for Sarah Mcwilliams at Mark Anthony Group, including work email, phone, and LinkedIn data when available.

What schools did Sarah Mcwilliams attend?

Sarah Mcwilliams holds Bachelor Of Kinesiology, Kinesiology And Exercise Science from The University Of British Columbia.

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