Sarah T. Email & Phone Number

Nashville, TN, US

United States

Empowering nonprofits to deliver a better giving experience so they can raise more funds, maximize their impact, and create transformative change.

Cleveland, Ohio, United States

• Lead copywriter and content strategist on a fully agile, cross-functional leadership team to support critical, high-visibility product initiatives while driving value to the bank.
• Owned the end-to-end content strategy and copy development for targeted B2C and B2B omnichannel communication journeys to deepen client relationships.
• Collaborated with marketing, product, and internal stakeholders, representing the Design Studio and sharing research and design principles to help shape the strategy, ideation, and execution of initiatives.
• Established content standards, design principles, and information architecture for tools across digital platforms, maintaining consistency in tone, voice, and content structure, increasing usability, and creating.
• Maintained a user-centric, data-backed content ecosystem drawing on UX research, feedback, analytics, and business goals.
• Led copy development and content strategy for commercial payments B2B go-to-market sales kit, including branded communication templates and messaging matrix framework, reducing the development time of pitch materials.

Nashville, Tennessee, United States

• Founded non-profit community initiative providing free, no-contact deliveries of groceries, medications and other supplies to high-risk, elderly, immunocompromised and otherwise disadvantaged citizens of Nashville.
• Oversaw the programmatic functions of the organization, including fundraising, program development, strategic planning, financial management, volunteer management, impact reporting, community relations, advocacy.
• Recruited, retained and managed a team of 400+ volunteers errand runners and back-end support team members.
• Collaborated with local government, public health officials, and nonprofit partners (including United Way of Greater Nashville, Second Harvest of Middle Tennessee, Metro Nashville Public Schools, TIRRC, Martha O’Bryan.

• Produced original, creative content and compelling copy for digital and print marketing materials: landing pages, email, social media, blogs, newsletters, promotional advertisements, direct mailers, pamphlets, and.

Beverly Hills, CA

• Led content strategy and copy development for 2010 site redesign. Pioneered content style guidelines and established information architecture to improve usability and maintain best practices in content development.
• Developed clear, consistent nomenclature for tools and applications and ensured all site content complied with brand standards.
• Produced marketing and editorial content for promotional campaigns with celebrity and brand partners.

West Hollywood, California, United States

• Oversaw production and wrote daily content for the corporate blog that received 200k unique views monthly.
• Developed marketing and editorial campaigns to engage the community. Managed on-site member communications as well as social media properties.
• Worked with the product and development team to implement a consistent brand voice throughout UX/UI of digital products. Partnered with product managers and internal stakeholders to define content requirements and.
• Formed strategic partnerships across publisher, brand, and non-profit communities to establish SocialVibe as a desired partner for content sharing and promotional campaigns.

Culver City, California, United States

• Oversaw content production for an international network of websites that garnered 50 million unique views monthly.
• Maintained day-to-day editorial content production, including internationally shared content. Scheduled, built, and published articles on Tom’s brand websites using multiple content management systems, enforcing.
• Managed team of international staff editors, third-party content providers, freelance writers, copy editors, and translators, including creation and maintenance of contracts and invoicing.

Ux Writing Fundamentals Certification

Theatre Arts, Mass Communication

Animal Sciences