Sarah Vasquez

Sarah Vasquez Email and Phone Number

Associate Director | Master of Science in Marketing @ Initiative
New York, NY, US
Sarah Vasquez's Location
New York, New York, United States, United States
Sarah Vasquez's Contact Details

Sarah Vasquez personal email

n/a
About Sarah Vasquez

As an Associate Director in consumer insights, I specialize in turning data into actionable strategies that drive business growth. With expertise in research, analytics, and storytelling, I help brands understand their customers and anticipate their needs. Passionate about uncovering the “why” behind behaviors, I deliver insights that inspire impactful decisions.

Sarah Vasquez's Current Company Details
Initiative

Initiative

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Associate Director | Master of Science in Marketing
New York, NY, US
Sarah Vasquez Work Experience Details
  • Initiative
    Initiative
    New York, Ny, Us
  • Initiative
    Associate Director
    Initiative May 2023 - Present
    New York, Ny, Us
  • Initiative
    Manager, Business Intelligence & Accountability
    Initiative Aug 2021 - Jun 2023
    New York, Ny, Us
  • Digitas North America
    Senior Analyst
    Digitas North America Feb 2020 - Aug 2021
    Boston, Massachusetts, Us
    • Instituting frameworks across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting• Diving into large data sets, uncovering insights, and providing impactful recommendations to clients• Connecting the dots across channels through data (including display media, site, search, email, and social) to provide a holistic view of marketing efforts• Communicating with clients regularly on scheduled deliverables and ad-hoc requests• Collaborating with internal teams and external partners to drive success for client’s business goals
  • 829 Studios - Digital Agency & Marketing Consultancy
    Client Solutions Strategist
    829 Studios - Digital Agency & Marketing Consultancy Aug 2018 - Jan 2020
    Boston, Massachusetts, Us
    • Conduct quantitative and qualitative audits of internal/external client assets. Based on data, provide client focused list of Inbound Marketing priorities• Develop workflow of depicted client roadmap, including milestone markers (30,60,90 day performance reports) and tailored corresponding action items for completion• Implement team toolkit for attribution measurement (call tracking, click tracking, coded UTMs, etc.) • Create and implement a process for Inbound Team’s monthly analytical reports. Contents: communicating email marketing insights / conversions/ optimization suggestions• Guide 80+ clients’ email marketing campaigns with use of data-driven decision making (+3 yearly/ per client)
  • New Beginnings
    Bilingual Women'S Advocate
    New Beginnings Nov 2014 - Jun 2017
    Seattle, Washington, Us
    • Headed one on one crisis intervention, domestic violence education and emotional support to survivors of domestic violence• Directed court mandated weekly domestic violence group at Community Center for Alternative Programs (CCAP)• Established and nurtured on-going relationships with partner and referral service providers• Generated program statistics in compliance with city/state funding requirements and objectives
  • University Of Washington
    Program Assistant - Fiuts
    University Of Washington Sep 2014 - Nov 2014
    • Planned, coordinated, and executed FIUTS events – Oversaw the planning, and execution of logistics and operations for private meetings, conferences, excursions and special events • Served as a primary point of contact for 30 students of cultural exchange• Managed travel and lodging accommodations throughout Washington for Bosnian and Herzegovinian students

Sarah Vasquez Skills

Bilingual Volunteer Management Customer Service Nonprofits Outlook Microsoft Word Powerpoint Program Development Editing Data Analysis Social Media Microsoft Office Microsoft Excel Public Speaking Marketing Social Media Marketing R Tableau Typing

Sarah Vasquez Education Details

  • The University Of Texas At Austin
    The University Of Texas At Austin
    Marketing
  • Western Washington University
    Western Washington University
    Sociology

Frequently Asked Questions about Sarah Vasquez

What company does Sarah Vasquez work for?

Sarah Vasquez works for Initiative

What is Sarah Vasquez's role at the current company?

Sarah Vasquez's current role is Associate Director | Master of Science in Marketing.

What is Sarah Vasquez's email address?

Sarah Vasquez's email address is sn****@****xas.edu

What schools did Sarah Vasquez attend?

Sarah Vasquez attended The University Of Texas At Austin, Western Washington University.

What skills is Sarah Vasquez known for?

Sarah Vasquez has skills like Bilingual, Volunteer Management, Customer Service, Nonprofits, Outlook, Microsoft Word, Powerpoint, Program Development, Editing, Data Analysis, Social Media, Microsoft Office.

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