Sathya N. Email & Phone Number

Limassol, Cyprus

Cyprus

• Focusing on bringing new users through various acquisitions channels such as DV360, Google Ads, and Mobile DSPs (Liftoff, Smadex, Kayzen, Moloco etc.,)
• Achieved Super Stars of the Quarter Awards in Q1 2023
• Running experiment to measure view through conversion uplift with various channels with the help of BI team
• Liaising with various OEM Networks like Xiaomi, Vivo, and Oppo and running a successful campaign to increase ROAS.

Malaysia

• Handling Digital Marketing activities through Growth Channels
• Focusing on bringing new users through acquisition channels like Search Platforms, Programmatic Display, Social performance marketing, and Affiliate networks.
• Achieved last 3 quarter KPI by focusing on bringing profitable networks
• Work with insights from report dashboards in Google Data Studio, Metabase, and Tableau to optimize and scale campaigns to achieve monthly and quarterly KPIs

Malaysia

• Handled team of Digital Marketing
• Achieved ROI Positive for the Paid Advertising Campaign
• Increased ARPU from 35 USD to 85 USD
• 200% Increase in YOY Revenue Growth
• Reduced Cost Per User from USD 200 to USD 35 on Paid Advertising
• Increase in Installs and Revenue on Mobile App

Mumbai Area, India

• Built In-House team of Digital Marketing
• Handled SEO for Website and Blog
• Generated 3k Quality leads in 2 Months and 45% Converted to Trading Users.
• Increased Organic traffic to blog from a few 100's to 20k a Month.

Chennai Area, India

• Managed 1M$ Spent during TVC Campaign
• Generated Leads from Affiliates, Display Advertising, and had a 30% Conversion rate to Investors
• Launched Smartech Automation tool for Drop-off users and managed to bring back at least 50% of users to invest
• Develop and implement online marketing strategies with the rest of the team

Chennai, Tamil Nadu, India

• Handled Content Distribution networks like Taboola, Outbrain, and Colombia network
• Handled Ad-networks and Affiliates for CPA Campaigns
• Increased Engagement in Social Media Channels
• Created Landing Pages with Unbounce and optimized them for the leads

New Delhi Area, India

• Managed and Handled Clients from North India
• Achieved 500K INR Revenue per month within 6 Months.
• Analyze the market to find out potential clients
• Persuading clients to buy advertising space on Websites, iPhone, iPad & Android Apps
• Preparing media plans for clients according to their requirement
• Cold calling to arrange meetings with potential clients

New Delhi Area, India

• Collected Leads for Microsoft CRM through several business sites like Fundoodata etc
• Cold calling the collected leads to arrange meetings with Microsoft Sales Team
• Informing the converted leads to Microsoft Sales Team for Meetings.
• Ensuring Microsoft Sales Team whether the Meeting is done or not on the specified date.

Chennai Area, India

- Analyzed the Market Share of Aashirvaad Atta in the Chennai region

Masters In Business Administration, Marketing & Advertising

Bachelors Of Business Administration, Bba