Scott Wiley Email & Phone Number

Chambersburg, Pa, Us

Shippensburg, Pa

- Develop marketing plans to increase market penetration with State and Provincial governments- Strengthen relationships with fleet managers and purchasing agents- Motivate/encourage dealer participation in government bid process- Leverage contacts and opportunities with Volvo MACK team- Improve business forecasts within commercial process

Shippensburg, Pa

-Lead the global marketing activities of Volvo's Road Machinery products: compactors, pavers, milling machines, and motor graders.-Develop product and marketing strategies.-Work cross-functionally in new product development, leading the market & launch processes-Support regional sales activities

Shippensburg, Pa

-Managed the Marketing Department integration activities from Ingersoll Rand Road Machinery into Volvo Construction Equipment.-Overseer of all Ingersoll Rand marketing materials to Volvo's format. Project completed within 4 months.-Served as the Marketing Project manager for the Western Hemisphere Integration (Goderich plant closure). Accelerated process completed 3 months ahead of schedule.-Provided cross-functional support for other departments and generated timely and accurate reports.-Led the development of the annual global communication plan.-Managed the collateral material for 90+ Road Machinery products, -Developed a global communication plan in conjunction with the Sales Regions.-Developed a Blue Print For Success (Distributor Guidelines for Succeeding in the Asphalt Industry).

-Role responsibilities remained the same. Change due to Volvo Construction Equipment's acquisition of Ingersoll Rand's Road Machinery Business.

Mattoon, Il And Shippensburg, Pa

-Developed and managed the product message and brand image of the Blaw-Knox paving products. -Created product promotional material: brochures, competitive comparisons, bid specifications, product presentations, etc. -Conducted training programs, and coordinated tradeshow activities and equipment displays.-Served as the Marketing representative on the Warranty Review Committee and provided marketing input to the New Product Development process. -Coordinated and conducted VOC (Voice of Customer) events. Hosted dealer and customer plant visits-Managed the commercial business activities for the paving products, including forecasting sales, establishing production requirements, and tracking sales acitivities and market share trends.-Developed/managed the marketing budget, established and administered pricing strategy for paving products.-Responsible for managing marketing's rental and demonstration equipment inventory. -Managed personnel: Marketing, Creative Services, and Product Support, staff sizes varied, from one to ten employees. Coordinated schedules, conducted evaluations, and reviewed expense reports.

-Supervised the activities of 3 District Managers (1997), representing $50 Million in revenue and territorial responsibility for 12 states in the Upper Midwest. -Represented Ingersoll Rand compaction and Blaw-Knox paving products in Ohio and Michigan. Managed the top (2) Blaw-Knox distributors in 1997.-Assisted distributor personnel with customer sales calls and conducted Dealer Sales Planning Conferences. -Rationalized the Michigan distribution channels while Improving market share for vibratory compactors in the Michigan market. -Recommended product requirements to engineers and forecasted territorial product requirements.

West Des Moines, Ia

-Represented Ingersoll Rand compaction, paving, air compressors, drilling, and material handling equipment in the states of Iowa, Nebraska, and South Dakota. -Managed a variety of distribution channel partners: full line equipment distributors, light equipment distributors, and rental distributors.-Represented Ingersoll Rand with a Key Account (Peter Kiewit & Sons). -Developed programs for multiple machine purchases, financing, and dealer inventory.

Mba, Business Administration

Activities and Societies: MBA Club SecretaryCompleted MBA in 9-months while maintaining 3.8 GPA.

Bs, Business

Activities and Societies: Intramural basketballMinor in Economics

Education record