Responsible for Marketing, Product Management and Partners at one of Vancouver's original technology companies. Amazing working at the intersection of technology and hospitality serving some of North America's most iconic hospitality brands.Recently acquired by Constellation Software (Volaris), Squirrel now has a very long-term home within a multi-billion dollar software company to keep growing and building great software for our customers.

Left a great worldwide marketing job to take a year off to build a cabin on a remote island near Vancouver with the family. Followed by some great trips and an amazing family ski season.

Spent 4.5 years growing a brand new SaaS/Cloud business within Sierra Wireless - the category leader in Cellular IoT Solutions. Led the marketing team responsible for all aspects of worldwide marketing - product marketing, sales enablement and demand generation as we grew the new IoT Platform and MVNO services businesses from less than $1M to $30M in revenue. Lead the messaging, initial pricing and all new service introductions for the collection of cloud services our customers use as building blocks for their global IoT deployments. Subsequently introduced the Sierra Wireless Smart SIM to the market place positioning Sierra Wireless as an innovative Mobile Virtual Network Operator (MVNO) within the stagnant connectivity market. This included year over year inclusion in and upward-right movement into the Visionary quadrant of the Gartner Magic Quadrant for Managed M2M (Cellular IoT) Services.As the business ramped, responsible for training and enabling 3 worldwide sales teams to sell these new services globally. Engaged with industry leading IoT partners such as Google, SAP, Amazon and Microsoft to provide pre-built integrations reducing time-to-market for our customers. Created the content based demand generation program responsible for 25% of all new enterprise business and resulting in over 20x return on marketing investment in new design wins. Our demand generation program was global in nature and designed to drive and nurture leads from all points within the buyers journey. This business is now a $100M+ business within Sierra Wireless.

Indicee is a Cloud Business Intelligence (BI) company leading the shift from expensive on-premise BI platforms to business user friendly analytics applications that deliver immediate value.Created the marketing function and hired the marketing team to position this new Cloud BI company within the mature business intelligence and analytics market. Responsibilities include product marketing, demand generation, partner marketing and communications.

Radiant's AlwaysThere cloud computing services include Email and Applications like their AlwaysThere Hosted Exchange service as well as virtual servers, virtual datacenters and hosted private clouds running on Canada's most advanced Cloud Computing infrastructure.

Responsible for Product Marketing and all Marketing functions as the company re-branded and refocused as a player in the SaaS Billing market.Successfully re-branded and positioned Monexa as a top player in this rapidly growing market to serve the billing needs of companies with subscription business models.NetSuite purchased Monexa to plug into their SaaS ERP suite of products as the sophisticated billing engine for their customers.

Lontra was a Tier 1 backed (Greylock) provider of SaaS IT Service Catalog and Financial Management solutions for Global 2000 IT organizations. As VP of Products I was responsible for Product Management and Product Marketing. Specifically, these responsibilities included product vision and product definition (roadmap), Product marketing materials, Product demonstration and finally, the end to end implementation of the product. I was hired to transform the company into a product driven organization that was highly customer focused.

Jixio Technologies was an early provider of infrastructure software for the delivery of SaaS solutions using cloud computing technologies. Jixio's solution was purchased by Radiant Communications and provides the backbone of their cloud computing services.

Centrata was a Kleiner-Perkins funded provider of IT Service Management solutions to Global 2000 IT organizations. As the head of professional services for Centrata, I was responsible for all aspects of service delivery including staffing, methodology definition and ultimately customer satisfaction. Additionally, the services team was a key contributor to the sales cycle providing product demonstrations and general IT service management (ITIL) strategy presentations to Director and C-Level executives.