Hi, and thank you for visiting my profile !Self-Driven Analytics and Business Intelligence leader adept at analyzing and synthesizing organizational data to unlock transformational growth and inspire organizational change. Proven track record of leveraging SQL, Python, and BI Tools to bring together complex disparate data, building compelling and insightful dashboards, deriving data-driven insights, and building ETL processes that minimize technical debt while maximizing business value.Specialties:Business Intelligence (Tableau, OAC, PowerBI, Reporting Services)SQLAnalytics (Marketing, Product, Operations, Finance)Data EngineeringData VisualizationPresentations and Story TellingETLData Architecture/ModelingTableauOAC(OBIEE), Tableau, Reporting ServicesSAS
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Senior Business AnalystFareharbor Jul 2024 - PresentDenver, Colorado, United States -
Senior Manager Business IntelligenceOracle Oct 2021 - Feb 2024• Guided a team of 3+ analysts that produced scaled, self-serve dashboards using Oracle Analytics Cloud that empowered stakeholders to make data-driven decisions pertaining to product analytics, operational efficiency, resource management, corporate financials and more for a $300M+ in annual revenue organization.• Crafted and managed the development of a data model, ETL process, and suite of dashboards that automated the monitoring of the migration of $100M+ in cloud resources from AWS to OCI and identified a chargeback error resulting in $3M in savings.• Leveraged Python, Tableau, and SQL to effectively allocate $300M+ in labor and cloud costs across a suite of products, resulting in $10M in cost savings through decisions to deprecate underperforming products.• Generated quarterly roadmaps, prioritized workloads, and facilitated weekly status meetings using Agile methodology and Jira to ensure alignment with organizational objectives and successful project execution. -
Business Intelligence ManagerOracle Dec 2017 - Oct 2021• Led team of 5+ reporting analysts and warehouse developers responsible for designing and creating reports, dashboards, ETL processes, and structuring an efficient data warehouse responsible for corporate reporting and analytic needs focused on operational efficiency and data asset health• Designed and implemented a robust operational data process with flexible and efficient data models and dashboards with SQL, Python, and BI Tools that served as the go-to solution for product delivery and increased delivery time by 15%, while reducing error rates by 10%.• Served as Project Manager for the successful migration of operational dashboards from Tableau to OAC(OBIEE) resulting in significant improvements in reporting efficiency and reliability. -
Principal Product AnalystOracle Feb 2017 - Dec 2017Broomfield• Partnered with Product Managers to define, develop and track quantitative success metrics for products and features with $100M+ in annual revenue.• Managed the organizational migration of our product telemetry solution from Google Analytics to a custom-built alternative. This project involved utilizing agile methodology, making key solution decisions, overseeing project management, and leveraging Jira and status meetings to ensure seamless execution.• Developed scalable, self-serve dashboards for the Product Team, enabling them to analyze client behavior and refine products, thereby maximizing over $100M in annual revenue.
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Principal AnalystDatalogix Aug 2013 - Feb 2017Greater Denver Area• Leveraged SQL, Python, and SAS to analyze direct-mail and on-line campaigns to present results and modeling improvement recommendations to clients. Datalogix was acquired by Oracle for over $1.2 Billion.• Proactively developed an automated solution with Python, SQL, and PowerBI that segmented clients' customer files using advanced analytics, enabling the go-to-market team to effectively upsell solutions.• Addressed clients' ad-hoc questions on campaign performance, managing end-to-end analysis delivery, including problem-solving, design, data collection, analysis, recommendations, presentation, and client relationship management. -
Bi ManagerColdwater Creek Nov 2011 - Jul 2013• Managed team of 4+ responsible for data engineering, reporting and ad hoc analysis pertaining to multi-channel (retail, catalog, web) testing, pricing, merchandising, marketing, inventory planning, and customer loyalty programs for an organization with $500M+ in annual revenues.• Designed and developed an automated A/B testing solution using Python, SQL, Excel, and BI Tools (Reporting Services),enabling Coldwater Creek to swiftly test and implement retail and ecommerce promotions and pricing strategies. This solution ensured statistical significance and reproducible results, significantly enhancing decision-making efficiency. -
Senior Forecasting AnalystColdwater Creek Jun 2010 - Oct 2011Sandpoint, IdAnalyst in charge of generating, presenting, and reporting, weekly, monthly, and annual retail sales forecasts to senior executives and functional teams. -
Senior Research AnalystColdwater Creek Mar 2006 - Jun 2010Sandpoint, IdAnalyst in charge of generating and presenting analysis with actionable recommendations to senior executives regarding pricing, merchandising, retail operations, marketing, web, direct mail, email, inventory planning, and customer loyalty programs. -
Sas And Information Delivery ConsultantSpb Consulting Llc Jun 2005 - Feb 2006
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Project ManagerDiscover Financial Services Jun 2003 - Jun 2005Riverwoods• Managed team of three Senior Statistical Business Analysts/Programmers and an external data processing vendor responsible for the statistical modeling and decision making of 50 million direct mail credit card solicitations per month.• Served as subject matter expert for credit card acquisition, statistical modeling, and offer determination that included A/B testing implementation and analysis.• Designed an accelerated process to launch marketing campaigns that resulted in a 25% reduction in campaign delivery time. -
Senior Programmer AnalystDiscover Financial Services Jun 2001 - Aug 2003Riverwoods, IlLead SAS and SQL programmer in charge of executing the statistical modeling and offer determination for credit card acquisition using various sources of business intelligence such as marketing databases, customer demographics, mail lists, and credit bureau lists. -
Lead Programmer AnalystAon Hewitt May 1996 - Jul 1999Lincolnshire, IlLead SAS Programmer for Target’s Benefit Delivery Team (Pension and 401(k)) in charge of developing, auditing, and monitoring all batch schedules, programs, and information delivery. Managed team’s programming workload, while also acting as coach and mentor for other analysts on the team.Identified and redeveloped system intensive code saving hours of processing time. Designed and taught several classes to new analysts.
Sean Brooks Education Details
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Computer Science -
Finance, Economics
Frequently Asked Questions about Sean Brooks
What company does Sean Brooks work for?
Sean Brooks works for Fareharbor
What is Sean Brooks's role at the current company?
Sean Brooks's current role is Analytics and Business Intelligence Leader.
What schools did Sean Brooks attend?
Sean Brooks attended Mit Xpro, University Of Chicago, Penn State University.
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Sean Brooks
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Sean Brooks
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