Vice President, User Experience And Human Centered Design
Tyson'S Corner, Va And Columbia, Md
Vice President of User Experience, responsible for delivering business value by building Collabralink’s User Experience (UX) and Human Centered Design (HCD) practice. CollabraLink is a digital service consulting firm for the Federal government and my key responsibilities included:* Defining and leading CollabraLink's Digital Service Design go-to-market strategy, leveraging User Experience (UX) and Human Centered Design (HCD) methodologies* Growing Collabralink's Digital Service business, including playing leading roles in the capture of several large Federal digital service contracts* Building CollabraLink's Design Practice, including hiring and managing UX and HCD professionals, (UX designers and user researchers) for delivery teams across the company* Defining UX and HCD delivery standards, including the creation of delivery playbooks, templates, and standard operating procedures (SOP's)In 2022, CollabraLink was sold to a private equity firm, which sought to acquire advanced digital service delivery capabilities, including Agile software development, product management, and human centered design. CollabraLink is now known as Groundswell.