As a fully-embedded Marketing Ops Consultant with Epic Games, I optimized the Marketo-Salesforce tandem to work with various other service integrations that ran behind UnrealEngine.com, MetaHuman.com and TwinMotion.com products to generate leads, actionable insights and reportable data. I also supported the promotion of educational and training programs as well, through this tech-stack as well.This role managed many 3rd-party integrations, complex internal data-architecture, and required unwavering attention to the details of data-privacy and compliance projects, as Epic Games achieved its newest gold standards and best practices in these key areas!

In this role, I serviced client-accounts to strategically integrate and produce marketing automation programs that nurture data-driven pipeline and drive enthused opportunities, to yield both measurable results and market satisfaction.I achieve this as an experienced project leader and team asset, who helps you define your deliverables via structured and collaborative planning, in order to meet clear goals and objectives. Through the creation and application of sound strategy, supported by effectively implemented tactics.Working both hard and smart to ensure that you cost-effectively reach the right leads at the right time in their journeys, with focused messages that nurture them all the way through their lifecycle and your sales funnel, to reach the ideal results for everyone!

As a Marketo SMB Consultant I have the pleasure of onboarding and integrating new Marketo users with the features and functionalities of not only the Marketo platform, but in also producing customized BP solutions and Marketo programs that integrate via API with 3rd-party platforms that range from event and webinar providers to CRM platforms such as Salesforce.

In my role as a contracted Marketo Launch Pack Enablement Consultant I serve as a trusted and primary resource for new Marketo clients as they prepare for optimal and ongoing success! I also have the pleasure of collaborating with Marketo's many great internal people and secondary resources, to onboard and fully-enable our valued clients. This is achieved not only by integrating pre-existing marketing applications and needs, but also enabling clients to implement and advantage Marketo's deep feature-set, capacity for 3rd-party integration, and extensive capabilities to achieve both current and future marketing objectives.In this very satisfying role, I get to meet and assist all sorts of marketing pro's from a wide range of organizations and industries, and guide them onto their various paths to greater successes, as future Marketo power-users!

I manage and administer all aspects of Marketing and Sales automation for a variety of SMB and enterprise-level accounts at Marketing-Automation.ca. Starting from strategic development and inter-departmental coordination, my work entails the tactical application of content and copy, onto designed implementations of our multi-channel marketing plans and processes, while managing all required tools to reach audiences and achieve measurable and presentable goals.Servicing clients in a range of sectors, from high-tech to health, provides great opportunities to adapt and fine-tune the capabilities of powerful CRM and marketing tools such as Salesforce, Marketo, Pardot, Hubspot (etc). Core technologies which can also leverage full and effective integrations of the most popular social and lead-gen resources available to modern business people - in their ongoing and evolving applications of best sales and marketing practices and processes.

In this volunteer role, I managed media relations activities, including outreach to university papers & department newsletters. I also secured coverage from local CTV and print-media outlets, as well as speciality publications.I also dovetailed media exposure into sponsorship value, which I used to secure new sponsorship, and provide new brand activation programs to existing sponsors.This role included pre-promotions and event-based social media community management, producing video/photography, and other forms of onsite media relations during the event.

- Content & Community Management- Social monitoring, engagement and relations- Reporting on data analytics, insights and opportunities- Content production & scheduling- Social strategy and actionable tactics

Tenet is very well-established IT Reseller and Solutions Provider that has also branched into mobile business and marketing solutions. My role with Tenet enabled me to propose and coordinate new marketing initiatives and content for an extensive range of both existing products and services, as well as new offerings. I also gained invaluable experience collaborating with IT vendor, supplier and industry contacts in order to produce materials (both print & web), support collaborative marketing, and help cultivate new business growth for a wide range of IT products and services. I especially enjoyed researching and formulating marketing strategies and promotional materials for Tenet's new GreenRack offering (GreenRack.com) which offers cloud-based mobile publishing and engagements services to a wide variety of markets. GreenRack also advantages LBM/LBS (Location-Based-Services/Marketing) and AR (Augmented Reality) services to support new mobile outreach and engagement tactics for IT vendors, industry event organizers, SMB's and BIA's - making it a very progressive and innovative product category to work with._________________________________Tenet's Partnerships & Authorizations:- Microsoft Silver Partner- RIM BlackBerry Alliance Select Partner- HP Preferred Partner & Warranty Provider- IBM Premium Business Partner & Authorized Warranty Provider- Lenovo Premier Partner and Authorized Warranty Provider- Cisco Select Certified- Citrix Silver Solutions Advisor- Xerox Peak Partner and Authorized Warranty Provider- Apple Authorized Reseller and iOS Developer- Novell Gold Partner- Motorola Mobile & Wireless Solutions Channel Partner- Rogers Mobile Alliance Partner