Serena Lee Email & Phone Number

New York, Ny, Us

New York, Ny

Serving as the CEO and President of the International Institute for Conflict Prevention and Resolution (CPR), a mission and member-driven organization that seeks to help others manage conflict so they might pursue their purpose and lessen the costs, financial and otherwise, of disputes. CPR endeavors to bring together the thought leaders of dispute resolution with the stakeholders, including business leaders, general counsel and academics, to identify emerging areas of disputes and to exploring possible solutions to resolve conflict in fair, economic and practical ways.Additionally, the CPR Dispute Resolution Services (drs.cpradr.org) endeavors to harness the insights and experiences of CPR Institute members to prevent and resolve business disputes by providing an array of dispute resolution services and a curated roster of neutrals, the CPR Panel of Distinguished Neutrals, to provide collaborative, quality conflict management.

San Francisco, California, United States

San Francisco, California

San Francisco Bay Area

With a deep industry knowledge and a keen sense of business acumen, successfully managed the San Francisco and Seattle regional offices for the AAA. Supervised directors and case managers, and oversaw the case management of large, complex commercial arbitrations in AK, WA, OR, CA, HI and Guam. Frequently organized and presented educational programs to attorneys, in-house counsel, arbitrators and mediators, law & business schools and industry groups on the appropriate use of alternative dispute resolution processes. Identified and recruited qualified arbitrators and mediators to serve on the AAA's national commercial roster. Oversaw project management of various campaigns to increase AAA’s presence in key sectors, including healthcare, intellectual property and entertainment disputes.

Seattle, Wa

Of Counsel to small law firm specializing in alternative dispute resolution, intellectual property, entertainment law, and lighting law. Leading the ADR practice area in providing advice on designing ADR processes and providing counsel on mediation and arbitration procedures.http://gleamlaw.com/

Seattle, Wa

Seattle, Wa

Managed the Seattle regional office for the AAA. Met directly with attorneys, in-house counsel, law schools and industry organizations to discuss the use and designing of alternative dispute resolution (ADR) processes. Organized education & training programs for attorneys, businesses and neutrals to discuss best ways to integrate and implement ADR into their practice/contract to provide for effective, efficient and sensible resolution to disputes. Oversaw the recruitment of arbitrators and mediators in AK, WA, OR, ID, MT, WY, NV, UT, WY, ND and SD. Frequent speaker at local and national legal conferences on ADR topics.

Greater New York City Area

Marketing director with responsibilities of promoting the recruiment services to law firms in the greater New York area, and identifying qualified attorneys and E-level finance professionals. Duties include supporting online promotional campaigns, relationship building with national and international hiring agencies, law firms and financial institutions.

Seattle, Wa

Oversaw all media buying and planning decisions for advertising campaigns at this nationally-recognized public-relations/marketing firm that specializes in environmental, transportation, health care and government campaigns. Provided strategic and tactical media direction (print, television, radio, billboards, transit, and Internet) and budget recommendations through direct client interactions, comprehensive media research and clear understanding of industry trends, media usage and consumer behaviors. Conducted contract negotiations with media vendors for the most effective use of clients’ advertising budgets.

Seattle, Wa

Working first as a media buyer and then as a planner with independent media director, who serviced five advertising agencies in Seattle, WA. Progressive responsibilities included negotiating with TV, print and radio sales representatives, creating and proposing media campaigns and overseeing the billing and media deliverables for clients.

J.D., Law / Alternative Dispute Resolution

Activities and Societies: APALSA (Asian Pacific Islander Law Students Association), Outreach Coordinator, 2004 Cardozo Dispute Resolution.

Bachelor Of Arts - Ba, Communications (Editorial Journalism) And Political Science

High School