- Developed dashboards and automated processes for new products, collaborating with business areas.- Utilized SQL, Python, Spark, Databricks, and Power BI.- Led the creation of a dashboard aimed at optimizing marketing campaigns for a $60M+ product, taking on responsibilities for query development, job automation, dataset development and maintenance, and comprehensive project documentation.

- Principal data person in the commercial team, focused on educating the team and conducting engagement studies for major clients.- Utilized Power BI, SQL, Python for automation, and Excel to provide data to non-technical users.- Led the reformulation of governance processes and results presentation for the largest client, resulting in a multi-year contract. Conducted an ROI study that prevented churn and generated a 20% upsell.Impact: Renewal of a multi-year contract and increased revenue.- Educated non-technical team through data-related presentations.

- Enhanced the database by migrating from a Star Schema model to Snowflake, using MySQL Workbench and Apache Airflow.- Designed and implemented Management Information Dashboards to monitor key metrics such as client totals, revenue, and internal processes.

- Worked on the development and maintenance of the product using Angular and Node.js.

- Analyzed data and provided reports to managers and teams, primarily using Excel and basic SQL.- Led the implementation of the Customer Success software, defining churn metrics and scores.- Created a CRM-integrated table that eliminated internal queries about client managers.

- Managed a low-touch client portfolio and handled onboarding and training for new clients.

- Managed brand licensees, setting and tracking monthly targets.- Analyzed results and identified issues to plan and implement effective solutions in commercial, marketing, financial, and legislative areas.- Was responsible, alongside the Head of Farming, for the internal account clustering structure.

As CEO of a startup, I led the establishment and growth of a new venture, navigating challenges and learning valuable lessons along the way. Despite my youth and lack of experience, I embraced the opportunity to develop essential leadership skills, resilience, and adaptability in a dynamic environment. While errors were made, I'm proud of the achievements and remain committed to continuous learning and improvement as a leader.