Serhat Aydın personal email
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With over five years at LG Electronics Türkiye and a recent transition to D&R & idefix, my career is marked by a robust track record in strategic marketing management and multi-channel marketing. At ideifx, my focus is on elevating our e-commerce platforms through innovative campaign strategies and effective agency collaboration.My expertise in developing online marketing methods and fostering brand partnerships has been instrumental in driving sales and enhancing marketing communication across traditional and digital channels. The team has successfully launched several campaigns, thanks to these concerted efforts, significantly contributing to the organization's market presence.
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Marketing ManagerIdefixIstanbul, Turkey -
Digital Marketing ManagerIdefix Oct 2022 - Presentİstanbul, Türkiye-idefix pazar yerinin konvansiyonel pazarlaması stratejisi belirlemek, Kampanya süreçlerini projelendirmek- Tüm geleneksel pazarlama kanallarının reklam iletişim stratejilerinin ve içeriklerin belirlenmesi ve performansının raporlanması,- ATL kanalları için çalışılan ajans ve 3.parti firmaların yönetimi,- Satışı artırıcı yeni online pazarlama yöntemleri, kanalları, kampanya ve aktiviteleri geliştirme ve tahmini modelleme hedefli iletişim kurgulamak.- Pazarlama ekipleri içerisinde koordinasyonu sağlama ve kampanya stratejilerini belirleme- ATL kampanyaları için medya planlama- Markalar ile birlikte yapılacak marka ortaklıklarının oluşturulması için network çalışmalarını yapmak, operasyonun yönetimi ve raporlanması -
Digital Marketing ManagerD&R Oct 2022 - Dec 2024İstanbul, İstanbul, Türkiye- D&R (dr.com.tr) ve idefix e-ticaret siteleri ve mobil uygulamaları için konvansiyonel pazarlaması stratejisi belirlemek, Kampanya süreçlerini projelendirmek- Tüm geleneksel pazarlama kanallarının reklam iletişim stratejilerinin ve içeriklerin belirlenmesi ve performansının raporlanması,- ATL kanalları için çalışılan ajans ve 3.parti firmaların yönetimi,- Satışı artırıcı yeni online pazarlama yöntemleri, kanalları, kampanya ve aktiviteleri geliştirme ve tahmini modelleme hedefli iletişim kurgulamak.- Pazarlama ekipleri içerisinde koordinasyonu sağlama ve kampanya stratejilerini belirleme- ATL kampanyaları için medya planlama- Markalar ile birlikte yapılacak marka ortaklıklarının oluşturulması için network çalışmalarını yapmak, operasyonun yönetimi ve raporlanması -
Marketing ManagerLg Electronics Türkiye Aug 2017 - Oct 2022Istanbul, Turkey- Responsible from all the marketing communication activities including creatives and production of advertisements, media planing, PR activities, event management, sponsorship,ISM and preparation of yearly marketing communications strategies and marketing budget.- Consumer promotions with the 3rd parties, retail chains for supporting sales team.- Making effective analyzing reports for all channels to chase sales trends.- Create ideas for online and offline campaigns , instore actions.- Prepare all printed and digital marketing materials -
Home Appliance Sales-Key Account ManagerLg Electronics Türkiye Apr 2015 - Jul 2017Istanbul, Turkey- TSS, channel Sell-in & Sell-out Mng. - SFA (Sales Forecast Accuracy), DIO (Days of Inventory Outstanding), LTI(Long Term Inventory) Management by account.- Analyzing PSI data by channel and compare with sales history of company in order to prepare annual sales & marketing plan by account.- Reflecting customer & consumer insight to Annual Sales & Marketing Plan by account.- Arranging sales campaigns with distributors & retailers. -
Ha Sales Support Assistant ManagerLg Electronics Türkiye Nov 2011 - Apr 2015Turkey-Supporting Home Appliances Sales Team on Sales , Order & Logistics Processes,-On direct comminication with Brandshops, Chain Stores and Field Managers, KAM's,-Managing order entry & delivery processes with SCM Depatment,-Monitoring Financial status, payment term & credit problems of accounts with Finance Department,-Invoice & Sales Program Preparation,-Working with APM team with pricing and profiblity prosess-Sales deduction prosess preparing similations and inputing system, also inculuding invoice prosess -
Sales Admin AssistantLg Electronics Türkiye Jul 2010 - Nov 2011• Preparing sales documentation and periodical reports• Supporting Price Management• Supporting Sales Incentive Management• Supporting Terms & Conditions Update• Entring credit and debit note on time, regarding Sales Programs and price differences• Providing accurate and correct data for plan & analysis• Providing Accurate and Correct Sales Program Operation -
Kam SupportPhilips Lighting Sep 2007 - Nov 2009• Follow up of reconcilements with customers and responsible for several phases of invoice entry• Follow up of overdues and receivable collection• Preparation of various sales reports; regularly and upon KAM request• Follow up of campaign prices; NN price and RSP• Alignment of product portfolio list with customer (listings/delistings and purchase prices)• Responsibility of some accounts for 6 months
Serhat Aydın Skills
Serhat Aydın Education Details
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Biology -
Pazarlama Ve Halkla İliskiler
Frequently Asked Questions about Serhat Aydın
What company does Serhat Aydın work for?
Serhat Aydın works for Idefix
What is Serhat Aydın's role at the current company?
Serhat Aydın's current role is Marketing Manager.
What is Serhat Aydın's email address?
Serhat Aydın's email address is se****@****ail.com
What schools did Serhat Aydın attend?
Serhat Aydın attended Ege Üniversitesi, Bahçeşehir Üniversitesi.
What are some of Serhat Aydın's interests?
Serhat Aydın has interest in Swimming, New Technology.
What skills is Serhat Aydın known for?
Serhat Aydın has skills like Excel, Foreign Languages, Consumer Electronics, Sales Operations, Pricing, Competitive Analysis, Forecasting, Demand Planning, Key Account Management, Retail, Distributors, Management.
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2pepsico.com, ftx.com
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Serhat Aydın
Partner @ Aydın Law - Catalysts For Sustainability | Energy, Mining & InfrastructureKadıköy -
1sokmarket.com.tr
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