Seth Freeman is a Adjunct Professor at NYU Stern School of Business. Colleagues describe them as "I am writing this letter to recommend Dr. Seth Freeman, a recognized negotiation and conflict management expert and professor. Dr. Freeman is an award-winning professor at Columbia’s School of International and Public Affairs and at NYU Stern School of Business, an accomplished author and a sought-after negotiation advisor. Dr. Freeman is the author and presenter of the best-selling video course and audiobook: The Art of Negotiating the Best Deal from the Great Courses, in which he teaches how to approach all phases of a negotiation, how to negotiate competitively and soft on the person to achieve a mutually satisfying outcome. His course demonstrates how to develop gentle strength in negotiation, or as he calls it, how to win warmly. In his upcoming book: 15 Tools to Turn the Tide: A Step-by-Step Playbook for Empowered Negotiating, Dr. Freeman introduces a set of effective field-tested techniques that can be used to navigate even the most complex negotiations and successfully overcome the stress and adversity they produce. Dr. Freeman’s tools include simple phrases, quick guides, mnemonics, templates, etc. that can be easily remembered, and used whenever needed to generate the desired effects. Dr. Freeman was also a guest in my Podcast on Negotiation and in our episode, we discussed the importance of using tools to manage and overcome adversity in negotiation. He kindly introduced a few of them and we discussed their impact on the negotiation process and outcome. In his training, consulting, coaching, and speaking practice Dr. Freeman has worked with a wide variety of clients including United Nations diplomats, KPMG, AmLaw 50 law firms, Pepsi and other Fortune 500 companies, the New York City Board of Education, All Angels Episcopal Church, Acumen Fund, and several other non-profits and start-up ventures. He has also served as a trained mediator for the Queens Mediation Center. In addition to negotiation teaching and consulting, Dr. Freeman is a successful content producer, who regularly shares his thoughts in posts and videos on social media. His contributions are well-founded in negotiation research, thought provoking, and include valuable recommendations that help his listeners and viewers develop their negotiation skills and win warmly. Summarizing, I have learned to know Dr. Freeman not only as an unquestionable negotiation expert and talented teacher, but also as someone, who consequently applies what he teaches and believes in. Dr. Freeman and I share similar values and views on what it means to negotiate well and how to help others on their path to negotiation mastery. He is exactly the negotiator I would entrust to represent me in even the most complex negotiations with full confidence that he would win it for me warmly. Please feel free to contact me directly if you have any questions and/or need any further assistance." and "Seth's skill and experience as a negotiator -- not to mention his abundance of common sense – were absolutely indispensable to me during exacting contract negations with an important client. The outcome: a fair and productive deal for both parties."