• Responsible for leading the strategic vision, business development, financial management, marketing, operations,P&L, budget forecasting and sales for a fitness facility while providing daily leadership to 40 direct reports. • Selected to manage all daily operations including personnel, gym activities and schedules, customer relations, purchasing and marketing strategies for an underperforming location effectively achieving 400% total revenue.• Marketed and promoted the gym to increase the number of members and usage ensuring optimal business coachingand marketing strategies while cross-selling multiple gym services. As a result increased profit margins by 18% YOY.• Led and oversaw all phases of training for staff members, ensured team proficiency in all aspects of business operations, sales and financial management to deliver quality assurance and best practices.• Oversaw marketing standards merchandise presentation creating optimal presentation and customer experience.• Developing resourceful sales strategies through strategic planning and benchmarking utilizing reviews and audits. • Maintained open and consultative leadership style fostering resourceful and positive team dynamic resulting in a positive working environment for staff and members.Project Leadership | Operations Strategy | Business Process Improvement | Risk Management | Financial Forecasting | Organizational Training | Team Building & Coaching | Performance Evaluation | Resource Management | Vendor Management | Sales Performance

• Reporting to the General Manager, responsible for business development, lead generation, and marketing while leading retention, acquisition and development of client relationships and consistently achieving sales quota. • Effectively articulated value proposition of products and services to small and mid-sized businesses.• Drove sales strategy to increase the number of new accounts while leading B2B business development, monthly projections and forecasting. Developed and enhanced corporate revenue streams and optimized KPIs and OKRs.

• Responsible for the supervision, recruitment, and training of new staff members, ensuring member satisfaction and facility safety compliance as well as the development of customer experience for a diverse client base.• Promoted to Lead Fitness Consultant in recognition of client satisfaction and example of exceptional leadership.

• Reporting to the Store Manager, responsible for leading daily operations for a store location generating up to $20M in annual revenues, upholding policies, while providing daily leadership to 8 direct reports. • Oversaw profitable sales growth, team development, and enhanced customer experience strategies. • Managed the hiring, training, development and retention of high performing team associates. Key Highlights: o Increased gross revenue by 8% YOY while managing one of the highest traffic locations in the North East region.o Lowered operational costs through vendor negotiations, staff training and improved processes and controls.

Responsible for day to day operations answering directly to the GM. Total control of interviewing, hiring and training for all kitchen personnel. Menu development and execution including maintaining cost controls to standards. Also responsible for marketing activities and community outreach program with involvement of local athletic teams.