I specialize in helping companies develop and execute effective IP strategies that align with their overall business goals and drive innovation. I am passionate about using IP as a tool to unlock value and drive growth, and I enjoy working with companies across a variety of industries to help them achieve their strategic objectives.Previously, I worked with leading IP consulting firms, including Evalueserve and UnitedLex, where I managed clients across North America, Europe, and Asia, focusing on sectors like telecommunications and semiconductors. In my last role, I set up and led an IP Intelligence program for Canada’s federally funded agency, Innovation Asset Collective. Here, I provided cleantech companies with strategic market insights to create sound business strategies, expanding my expertise to emerging sectors such as electric vehicles, energy storage, smart grids, and data centers.My passion for understanding how ideas and technologies evolve into business opportunities has driven me to engage in academia. As a doctoral student, my research focuses on improving our understanding of innovation as a multi-technology and multi-actor play, exploring how companies transform their ideas and technologies into value.