Sharon King Email & Phone Number

Fairfield, Ct, Us

Launched new Retail Media network, including development of challenger selling story, competitive intelligence, sales training and PR strategy. Developed final RFP response deliverable for major Drug retailer, resulting in 2-year contract extension.

Supported Quotient's award-winning Demand-Side Platform (DSP), Programmatic Digital Out-of-Home business and Social Influencer offering through development of explainer videos, pitch decks, sell sheets and website content with differentiated value proposition. Supported roadmap initiatives for all Quotient Media products.Recipient of Quotient's Newcomer of the Year award, 2022

Southport, Ct

Delivered professional services, including subject matter expertise, account management, project management and event planning, to diverse client base of large corporations and non-profits. Authored coupon industry market intelligence report and delivered shopper marketing subject matter expertise to leading CPG Center of Excellence team on behalf of a large multi-national procurement company. Job managed 6 educational webinars targeted at underrepresented patient population on behalf of large pharma company. Executed 10+ educational events for a local non-profit organization as part of their highly publicized speaker series.

Wilton, Ct

Supported innovation and custom product creation for the $380 million In-Store product portfolio. Led the coordination of all internal stakeholders on executional aspects of innovation and new product development (design, engineering, operations, finance, sales). Spearheaded in-market pilots, including timelines, costs, and logistics.

Wilton, Ct

Contributed portfolio value proposition/positioning for client marketing material development in close coordination with business line owners for In-Store. Owned execution of 10+ products (design, operations, quality control). Supported In-Store road map initiatives.

Wilton, Ct

Managed a portfolio of 10+ in-store shopper marketing products in the US and Canada, including product design, pricing, execution and quality control. Answered client and retailer demands for innovation by delivering new products, line extensions and technologies that drove organic growth and profitability to a mature business.

Wilton, Ct

Supported national sales force with program planning and design. Used syndicated data to identify and target consumers based on demographic and psychographic profiles. Developed FSI market lists based on client-supplied criteria, including BDI/CDI and proximity to retail locations. Nominated for two 5th Principle Awards.

Wilton, Ct

Owned relationships with In-Store portfolio licensees in 15+ countries, including product and marketing support. Maintained intellectual property registrations. Collected quarterly royalties of ~$250,000 annually. Migrated all licensees to more financially and legally beneficial contracts. Evaluated 30+ new market expansion opportunities.

Princeton, Nj

Bachelor Of Arts, English | Minor In Art History

Study Abroad

Education record