Sharon King work email
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Sharon King personal email
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I'm an accomplished product marketer who excels at crafting differentiated selling stories around buyer personas to drive adoption of B2B products and technology. I provide sellers with the tools and training required to sell effectively. I build collaborative, cross-functional teams and connect the dots between senior leadership, Marketing, Product and Sales. I have a passion for building branded experiences that enrich the CPG shopper journey and drive engagement. I'm a persuasive communicator and presenter. Approachable, collaborative, and interpersonally engaging. Areas of Expertise:Product Marketing | CPG Shopper Marketing | Grocery & Retail Pharmacy Industry | Consumer Insights | B2B Product Management | Couponing & Promotions | Cross-Functional Team Leadership | Project Management | Sales Enablement Tools & Technologies:Advanced: MS PowerPoint, Word, Excel | Google Workspace | Zoom Webinar Proficient: IRI Liquid Data | Spectra Strategic Insights Clifton Strengths:Communication | Woo | Harmony | Responsibility | PositivityWinner of Quotient's 2022 Newcomer of the Year award for making an immediate impact on the business, working effectively with cross-functional teams and standing out among my peers. Contact me at sharonsmithking72@gmail.com
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Vp, Product MarketingInmarketFairfield, Ct, Us
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Product Marketing Director, Media ActivationInmarket Oct 2023 - Present
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Product Marketing Manager, Retail PartnershipsQuotient Technology Inc. May 2023 - Sep 2023Launched new Retail Media network, including development of challenger selling story, competitive intelligence, sales training and PR strategy. Developed final RFP response deliverable for major Drug retailer, resulting in 2-year contract extension. -
Product Marketing Manager, Dooh & Social InfluencerQuotient Technology Inc. Apr 2022 - May 2023Supported Quotient's award-winning Demand-Side Platform (DSP), Programmatic Digital Out-of-Home business and Social Influencer offering through development of explainer videos, pitch decks, sell sheets and website content with differentiated value proposition. Supported roadmap initiatives for all Quotient Media products.Recipient of Quotient's Newcomer of the Year award, 2022
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Principal/ConsultantSsking Solutions, Llc Jan 2020 - Apr 2022Southport, CtDelivered professional services, including subject matter expertise, account management, project management and event planning, to diverse client base of large corporations and non-profits. Authored coupon industry market intelligence report and delivered shopper marketing subject matter expertise to leading CPG Center of Excellence team on behalf of a large multi-national procurement company. Job managed 6 educational webinars targeted at underrepresented patient population on behalf of large pharma company. Executed 10+ educational events for a local non-profit organization as part of their highly publicized speaker series.
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Director, In-Store Product & ExperienceNews America Marketing Apr 2019 - Dec 2019Wilton, CtSupported innovation and custom product creation for the $380 million In-Store product portfolio. Led the coordination of all internal stakeholders on executional aspects of innovation and new product development (design, engineering, operations, finance, sales). Spearheaded in-market pilots, including timelines, costs, and logistics. -
Director, In-Store Portfolio MarketingNews America Marketing Jul 2017 - Apr 2019Wilton, CtContributed portfolio value proposition/positioning for client marketing material development in close coordination with business line owners for In-Store. Owned execution of 10+ products (design, operations, quality control). Supported In-Store road map initiatives.
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Director, Marketing Operations, Smartsource In-StoreNews America Marketing Apr 2007 - Jul 2017Wilton, CtManaged a portfolio of 10+ in-store shopper marketing products in the US and Canada, including product design, pricing, execution and quality control. Answered client and retailer demands for innovation by delivering new products, line extensions and technologies that drove organic growth and profitability to a mature business.
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Marketing Research SpecialistNews America Marketing Mar 2005 - Apr 2007Wilton, CtSupported national sales force with program planning and design. Used syndicated data to identify and target consumers based on demographic and psychographic profiles. Developed FSI market lists based on client-supplied criteria, including BDI/CDI and proximity to retail locations. Nominated for two 5th Principle Awards.
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Manager, International ProgramsNews America Marketing Jul 1999 - Mar 2005Wilton, CtOwned relationships with In-Store portfolio licensees in 15+ countries, including product and marketing support. Maintained intellectual property registrations. Collected quarterly royalties of ~$250,000 annually. Migrated all licensees to more financially and legally beneficial contracts. Evaluated 30+ new market expansion opportunities.
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Assistant To The Actuarial PracticeKpmg Peat Marwick Sep 1997 - Jul 1999 -
Agent AssistantKarr Barth Associates Jan 1997 - Sep 1997Princeton, Nj
Sharon King Education Details
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Bachelor Of Arts, English | Minor In Art History -
Study Abroad
Frequently Asked Questions about Sharon King
What company does Sharon King work for?
Sharon King works for Inmarket
What is Sharon King's role at the current company?
Sharon King's current role is VP, Product Marketing.
What is Sharon King's email address?
Sharon King's email address is sk****@****ica.com
What schools did Sharon King attend?
Sharon King attended Susquehanna University, Regent's University London, Peddie School.
Who are Sharon King's colleagues?
Sharon King's colleagues are Sally Kang, Rob Isaacs, Joshua Sanders, Ana Walsh, Csm, Cspo, Leanna Morken, Madhura Kulkarni, Nicole Lorusso.
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Sharon King
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